#AD2824#AD2824

#AD2824 is a mid, vivid red. Relative luminance 0.105; OKLCH L 49.3% C 0.170 H 27.4°. Best body text is #FFFFFF at 6.76:1 contrast (WCAG AA passes).

Color values

HEX	#AD2824
RGB	rgb(173, 40, 36)
HSL	hsl(2, 66%, 41%)
HSV	hsv(2, 79%, 68%)
CMYK	cmyk(0%, 76.9%, 79.2%, 32.2%)
CIE-LAB	lab(38.78, 52.66, 35.86)
CIE-LCH	lch(38.78, 63.71, 34.25°)
OKLab	oklab(49.26% 0.1511 0.0783)
OKLCH	oklch(49.26% 0.17 27.4)
XYZ	xyz(18.3130, 10.5321, 2.7374)
Luminance	0.1053 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2824 #24A9AD

analogous

#AD2464 #AD2824 #AD6C24

triadic

#AD2824 #24AD28 #2824AD

tetradic

#AD2824 #64AD24 #24A9AD #6C24AD

square

#AD2824 #64AD24 #24A9AD #6C24AD

split-complementary

#AD2824 #24AD6C #2464AD

monochromatic

#48110F #7A1C19 #AD2824 #D63D39 #E06F6B

Accessibility & contrast

On white

6.76

#AD2824 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.11

#AD2824 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2824

6.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2824	#FFFFFF	#000000	##FFFFFF
##AD2824	1.00	6.76	3.11	6.76
#FFFFFF	6.76	1.00	21.00	1.00
#000000	3.11	21.00	1.00	21.00
##FFFFFF	6.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514922

Deuteranopia (green-blind)

#72661E

Tritanopia (blue-blind)

#BF0029

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #ad2824;
/* rgb */ color: rgb(173, 40, 36);
/* oklch */ color: oklch(49.3% 0.170 27.4);

Tailwind

colors: {
  custom: {
    50: '#cf6d5f',
    500: '#ad2824',
    950: '#000000',
  },
}

SCSS

$custom: #ad2824;
$custom-light: #cf6d5f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2824",
  "rgb": {
    "r": 173,
    "g": 40,
    "b": 36
  },
  "hsl": {
    "h": 1.752,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.49255,
    "c": 0.17018,
    "h": 27.4
  },
  "luminance": 0.10529
}

Semantic roles & 50–950 ramp

primary

#AD2824

secondary

#66C4C6

accent

#E4E93F

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#160805

muted

#847B79

Preview Lab

Preview with #AD2824

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →