#AD279A#AD279A

#AD279A is a mid, highly saturated purple. Relative luminance 0.127; OKLCH L 53.0% C 0.206 H 334.7°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#AD279A
RGB	rgb(173, 39, 154)
HSL	hsl(309, 63%, 42%)
HSV	hsv(309, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 11%, 32.2%)
CIE-LAB	lab(42.26, 63.98, -32.18)
CIE-LCH	lch(42.26, 71.62, 333.30°)
OKLab	oklab(52.97% 0.1865 -0.0881)
OKLCH	oklch(52.97% 0.206 334.7)
XYZ	xyz(23.7921, 12.6705, 31.7582)
Luminance	0.1267 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD279A #27AD3A

analogous

#7D27AD #AD279A #AD2757

triadic

#AD279A #9AAD27 #279AAD

tetradic

#AD279A #AD7D27 #27AD3A #2757AD

square

#AD279A #AD7D27 #27AD3A #2757AD

split-complementary

#AD279A #57AD27 #27AD7D

monochromatic

#491041 #7B1C6E #AD279A #D33EBE #DF70CF

Accessibility & contrast

On white

5.94

#AD279A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#AD279A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD279A

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD279A	#FFFFFF	#000000	##FFFFFF
##AD279A	1.00	5.94	3.53	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25579D

Deuteranopia (green-blind)

#586B97

Tritanopia (blue-blind)

#B6345F

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad279a;
/* rgb */ color: rgb(173, 39, 154);
/* oklch */ color: oklch(53.0% 0.206 334.7);

Tailwind

colors: {
  custom: {
    50: '#c971b8',
    500: '#ad279a',
    950: '#000000',
  },
}

SCSS

$custom: #ad279a;
$custom-light: #c971b8;
$custom-dark: #000000;

JSON

{
  "hex": "#ad279a",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 154
  },
  "hsl": {
    "h": 308.507,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.52966,
    "c": 0.20628,
    "h": 334.7
  },
  "luminance": 0.12668
}

Semantic roles & 50–950 ramp

primary

#AD279A

secondary

#6AC677

accent

#E65942

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD279A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →