#AD2757#AD2757
#AD2757 is a mid, vivid pink. Relative luminance 0.110; OKLCH L 50.2% C 0.172 H 4.7°. Best body text is #FFFFFF at 6.55:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2757 |
|---|---|
| RGB | rgb(173, 39, 87) |
| HSL | hsl(339, 63%, 42%) |
| HSV | hsv(339, 77%, 68%) |
| CMYK | cmyk(0%, 77.5%, 49.7%, 32.2%) |
| CIE-LAB | lab(39.62, 56.05, 5.35) |
| CIE-LCH | lch(39.62, 56.30, 5.45°) |
| OKLab | oklab(50.19% 0.1715 0.0142) |
| OKLCH | oklch(50.19% 0.172 4.7) |
| XYZ | xyz(19.6811, 11.0261, 10.1069) |
| Luminance | 0.1102 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 3.25
Raspberry (survey)
#B00149
ΔE00 3.69
Light Burgundy
#A8415B
ΔE00 4.55
Violet Red
#A50055
ΔE00 4.67
Deep Pink
#CB0162
ΔE00 5.32
Berry
#990F4B
ΔE00 5.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2757 #27AD7D
analogous
#AD279A #AD2757 #AD3A27
triadic
#AD2757 #57AD27 #2757AD
tetradic
#AD2757 #9AAD27 #27AD7D #3A27AD
square
#AD2757 #9AAD27 #27AD7D #3A27AD
split-complementary
#AD2757 #27AD3A #279AAD
monochromatic
#491025 #7B1C3E #AD2757 #D33E73 #DF7097
Accessibility & contrast
On white
6.55
#AD2757 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.20
#AD2757 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2757
6.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2757 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2757 | 1.00 | 6.55 | 3.20 | 6.55 |
| #FFFFFF | 6.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.20 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#484D58
Deuteranopia (green-blind)
#6C6754
Tritanopia (blue-blind)
#BD013C
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2757; /* rgb */ color: rgb(173, 39, 87); /* oklch */ color: oklch(50.2% 0.172 4.7);
Tailwind
colors: {
custom: {
50: '#cb6e86',
500: '#ad2757',
950: '#000000',
},
}SCSS
$custom: #ad2757; $custom-light: #cb6e86; $custom-dark: #000000;
JSON
{
"hex": "#ad2757",
"rgb": {
"r": 173,
"g": 39,
"b": 87
},
"hsl": {
"h": 338.507,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.50189,
"c": 0.17206,
"h": 4.7
},
"luminance": 0.11023
}Semantic roles & 50–950 ramp
primary
#AD2757
secondary
#6AC6A5
accent
#E6AB42
background
#FDF7F8
surface
#FAEDEF
border
#D3C8CA
text
#14080B
muted
#837B7C