#AD2796#AD2796

#AD2796 is a mid, highly saturated pink. Relative luminance 0.125; OKLCH L 52.8% C 0.204 H 336.2°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX	#AD2796
RGB	rgb(173, 39, 150)
HSL	hsl(310, 63%, 42%)
HSV	hsv(310, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 13.3%, 32.2%)
CIE-LAB	lab(42.06, 63.40, -30.08)
CIE-LCH	lch(42.06, 70.17, 334.61°)
OKLab	oklab(52.76% 0.1862 -0.0821)
OKLCH	oklch(52.76% 0.204 336.2)
XYZ	xyz(23.4645, 12.5395, 30.0328)
Luminance	0.1254 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2796 #27AD3E

analogous

#8127AD #AD2796 #AD2753

triadic

#AD2796 #96AD27 #2796AD

tetradic

#AD2796 #AD8127 #27AD3E #2753AD

square

#AD2796 #AD8127 #27AD3E #2753AD

split-complementary

#AD2796 #53AD27 #27AD81

monochromatic

#49103F #7B1C6B #AD2796 #D33EBA #DF70CC

Accessibility & contrast

On white

5.99

#AD2796 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.51

#AD2796 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2796

5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2796	#FFFFFF	#000000	##FFFFFF
##AD2796	1.00	5.99	3.51	5.99
#FFFFFF	5.99	1.00	21.00	1.00
#000000	3.51	21.00	1.00	21.00
##FFFFFF	5.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#295699

Deuteranopia (green-blind)

#5A6A93

Tritanopia (blue-blind)

#B6315D

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad2796;
/* rgb */ color: rgb(173, 39, 150);
/* oklch */ color: oklch(52.8% 0.204 336.2);

Tailwind

colors: {
  custom: {
    50: '#c971b5',
    500: '#ad2796',
    950: '#000000',
  },
}

SCSS

$custom: #ad2796;
$custom-light: #c971b5;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2796",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 150
  },
  "hsl": {
    "h": 310.299,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.52756,
    "c": 0.20352,
    "h": 336.2
  },
  "luminance": 0.12537
}

Semantic roles & 50–950 ramp

primary

#AD2796

secondary

#6AC67A

accent

#E65E42

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2796

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →