#AD2753#AD2753
#AD2753 is a mid, vivid pink. Relative luminance 0.110; OKLCH L 50.1% C 0.171 H 6.7°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2753 |
|---|---|
| RGB | rgb(173, 39, 83) |
| HSL | hsl(340, 63%, 42%) |
| HSV | hsv(340, 77%, 68%) |
| CMYK | cmyk(0%, 77.5%, 52%, 32.2%) |
| CIE-LAB | lab(39.52, 55.71, 7.74) |
| CIE-LCH | lch(39.52, 56.24, 7.91°) |
| OKLab | oklab(50.08% 0.17 0.02) |
| OKLCH | oklch(50.08% 0.171 6.7) |
| XYZ | xyz(19.5222, 10.9625, 9.2699) |
| Luminance | 0.1096 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.67
Raspberry (survey)
#B00149
ΔE00 3.00
Light Burgundy
#A8415B
ΔE00 4.35
Violet Red
#A50055
ΔE00 5.37
Deep Pink
#CB0162
ΔE00 5.71
Berry
#990F4B
ΔE00 5.72
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2753 #27AD81
analogous
#AD2796 #AD2753 #AD3E27
triadic
#AD2753 #53AD27 #2753AD
tetradic
#AD2753 #96AD27 #27AD81 #3E27AD
square
#AD2753 #96AD27 #27AD81 #3E27AD
split-complementary
#AD2753 #27AD3E #2796AD
monochromatic
#491023 #7B1C3B #AD2753 #D33E6F #DF7094
Accessibility & contrast
On white
6.58
#AD2753 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.19
#AD2753 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2753
6.58:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2753 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2753 | 1.00 | 6.58 | 3.19 | 6.58 |
| #FFFFFF | 6.58 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.19 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.58 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494C54
Deuteranopia (green-blind)
#6C6750
Tritanopia (blue-blind)
#BD003A
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2753; /* rgb */ color: rgb(173, 39, 83); /* oklch */ color: oklch(50.1% 0.171 6.7);
Tailwind
colors: {
custom: {
50: '#cc6e83',
500: '#ad2753',
950: '#000000',
},
}SCSS
$custom: #ad2753; $custom-light: #cc6e83; $custom-dark: #000000;
JSON
{
"hex": "#ad2753",
"rgb": {
"r": 173,
"g": 39,
"b": 83
},
"hsl": {
"h": 340.299,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.50075,
"c": 0.17116,
"h": 6.7
},
"luminance": 0.1096
}Semantic roles & 50–950 ramp
primary
#AD2753
secondary
#6AC6A8
accent
#E6B042
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#14080A
muted
#837B7C