#AD2694#AD2694

#AD2694 is a mid, highly saturated pink. Relative luminance 0.124; OKLCH L 52.6% C 0.203 H 337.0°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).

Color values

HEX#AD2694
RGBrgb(173, 38, 148)
HSLhsl(311, 64%, 41%)
HSVhsv(311, 78%, 68%)
CMYKcmyk(0%, 78%, 14.5%, 32.2%)
CIE-LABlab(41.86, 63.40, -29.19)
CIE-LCHlch(41.86, 69.79, 335.28°)
OKLaboklab(52.58% 0.1869 -0.0795)
OKLCHoklch(52.58% 0.203 337)
XYZxyz(23.2724, 12.4108, 29.1811)
Luminance0.1241 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2694 #26AD3F
analogous
#8326AD #AD2694 #AD2651
triadic
#AD2694 #94AD26 #2694AD
tetradic
#AD2694 #AD8326 #26AD3F #2651AD
square
#AD2694 #AD8326 #26AD3F #2651AD
split-complementary
#AD2694 #51AD26 #26AD83
monochromatic
#49103E #7B1B69 #AD2694 #D43CB8 #DF6ECA

Accessibility & contrast

On white

6.03
#AD2694 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.48
#AD2694 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2694
6.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2694#FFFFFF#000000##FFFFFF
##AD26941.006.033.486.03
#FFFFFF6.031.0021.001.00
#0000003.4821.001.0021.00
##FFFFFF6.031.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2A5697
Deuteranopia (green-blind)
#5A6A91
Tritanopia (blue-blind)
#B62F5B
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #ad2694;
/* rgb */ color: rgb(173, 38, 148);
/* oklch */ color: oklch(52.6% 0.203 337.0);
Tailwind
colors: {
  custom: {
    50: '#c970b4',
    500: '#ad2694',
    950: '#000000',
  },
}
SCSS
$custom: #ad2694;
$custom-light: #c970b4;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2694",
  "rgb": {
    "r": 173,
    "g": 38,
    "b": 148
  },
  "hsl": {
    "h": 311.111,
    "s": 63.981,
    "l": 41.373
  },
  "oklch": {
    "l": 0.52581,
    "c": 0.20313,
    "h": 337
  },
  "luminance": 0.12409
}

Semantic roles & 50–950 ramp

primary
#AD2694
secondary
#69C67A
accent
#E76041
background
#FCF7FB
surface
#F9EDF6
border
#D2C8D0
text
#140811
muted
#827B80

Preview Lab

Preview with #AD2694

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2694 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva