#AD2651#AD2651
#AD2651 is a mid, vivid pink. Relative luminance 0.109; OKLCH L 49.9% C 0.172 H 7.6°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2651 |
|---|---|
| RGB | rgb(173, 38, 81) |
| HSL | hsl(341, 64%, 41%) |
| HSV | hsv(341, 78%, 68%) |
| CMYK | cmyk(0%, 78%, 53.2%, 32.2%) |
| CIE-LAB | lab(39.36, 55.86, 8.78) |
| CIE-LCH | lch(39.36, 56.54, 8.93°) |
| OKLab | oklab(49.94% 0.1702 0.0226) |
| OKLCH | oklch(49.94% 0.172 7.6) |
| XYZ | xyz(19.4137, 10.8673, 8.8583) |
| Luminance | 0.1086 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.42
Raspberry (survey)
#B00149
ΔE00 2.70
Light Burgundy
#A8415B
ΔE00 4.48
Violet Red
#A50055
ΔE00 5.64
Berry
#990F4B
ΔE00 5.81
Cranberry
#9E003A
ΔE00 5.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2651 #26AD82
analogous
#AD2695 #AD2651 #AD3F26
triadic
#AD2651 #51AD26 #2651AD
tetradic
#AD2651 #95AD26 #26AD82 #3F26AD
square
#AD2651 #95AD26 #26AD82 #3F26AD
split-complementary
#AD2651 #26AD3F #2695AD
monochromatic
#491022 #7B1B3A #AD2651 #D43C6C #DF6E92
Accessibility & contrast
On white
6.62
#AD2651 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#AD2651 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2651
6.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2651 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2651 | 1.00 | 6.62 | 3.17 | 6.62 |
| #FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494B52
Deuteranopia (green-blind)
#6C664E
Tritanopia (blue-blind)
#BD0039
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2651; /* rgb */ color: rgb(173, 38, 81); /* oklch */ color: oklch(49.9% 0.172 7.6);
Tailwind
colors: {
custom: {
50: '#cc6e81',
500: '#ad2651',
950: '#000000',
},
}SCSS
$custom: #ad2651; $custom-light: #cc6e81; $custom-dark: #000000;
JSON
{
"hex": "#ad2651",
"rgb": {
"r": 173,
"g": 38,
"b": 81
},
"hsl": {
"h": 340.889,
"s": 63.981,
"l": 41.373
},
"oklch": {
"l": 0.4994,
"c": 0.17171,
"h": 7.6
},
"luminance": 0.10865
}Semantic roles & 50–950 ramp
primary
#AD2651
secondary
#69C6A8
accent
#E7B241
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15080A
muted
#837B7C