#AD2396#AD2396

#AD2396 is a mid, highly saturated pink. Relative luminance 0.123; OKLCH L 52.5% C 0.207 H 336.2°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).

Color values

HEX	#AD2396
RGB	rgb(173, 35, 150)
HSL	hsl(310, 66%, 41%)
HSV	hsv(310, 80%, 68%)
CMYK	cmyk(0%, 79.8%, 13.3%, 32.2%)
CIE-LAB	lab(41.67, 64.51, -30.69)
CIE-LCH	lch(41.67, 71.44, 334.56°)
OKLab	oklab(52.48% 0.1896 -0.0838)
OKLCH	oklch(52.48% 0.207 336.2)
XYZ	xyz(23.3400, 12.2905, 29.9913)
Luminance	0.1229 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2396 #23AD3A

analogous

#7F23AD #AD2396 #AD2351

triadic

#AD2396 #96AD23 #2396AD

tetradic

#AD2396 #AD7F23 #23AD3A #2351AD

square

#AD2396 #AD7F23 #23AD3A #2351AD

split-complementary

#AD2396 #51AD23 #23AD7F

monochromatic

#470E3E #7A196A #AD2396 #D637BC #E16ACD

Accessibility & contrast

On white

6.07

#AD2396 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#AD2396 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2396

6.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2396	#FFFFFF	#000000	##FFFFFF
##AD2396	1.00	6.07	3.46	6.07
#FFFFFF	6.07	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#255599

Deuteranopia (green-blind)

#586A93

Tritanopia (blue-blind)

#B62F5C

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad2396;
/* rgb */ color: rgb(173, 35, 150);
/* oklch */ color: oklch(52.5% 0.207 336.2);

Tailwind

colors: {
  custom: {
    50: '#ca6fb5',
    500: '#ad2396',
    950: '#000000',
  },
}

SCSS

$custom: #ad2396;
$custom-light: #ca6fb5;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2396",
  "rgb": {
    "r": 173,
    "g": 35,
    "b": 150
  },
  "hsl": {
    "h": 310,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.52478,
    "c": 0.20725,
    "h": 336.2
  },
  "luminance": 0.12288
}

Semantic roles & 50–950 ramp

primary

#AD2396

secondary

#65C775

accent

#E95B3F

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140811

muted

#827B80

Preview Lab

Preview with #AD2396

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →