#AD2357#AD2357
#AD2357 is a mid, vivid pink. Relative luminance 0.108; OKLCH L 49.9% C 0.176 H 4.1°. Best body text is #FFFFFF at 6.66:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2357 |
|---|---|
| RGB | rgb(173, 35, 87) |
| HSL | hsl(337, 66%, 41%) |
| HSV | hsv(337, 80%, 68%) |
| CMYK | cmyk(0%, 79.8%, 49.7%, 32.2%) |
| CIE-LAB | lab(39.20, 57.24, 4.75) |
| CIE-LCH | lch(39.20, 57.44, 4.74°) |
| OKLab | oklab(49.88% 0.1753 0.0127) |
| OKLCH | oklch(49.88% 0.176 4.1) |
| XYZ | xyz(19.5566, 10.7771, 10.0654) |
| Luminance | 0.1077 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 3.13
Raspberry (survey)
#B00149
ΔE00 3.60
Violet Red
#A50055
ΔE00 4.10
Berry
#990F4B
ΔE00 5.09
Light Burgundy
#A8415B
ΔE00 5.11
Deep Pink
#CB0162
ΔE00 5.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2357 #23AD79
analogous
#AD239C #AD2357 #AD3423
triadic
#AD2357 #57AD23 #2357AD
tetradic
#AD2357 #9CAD23 #23AD79 #3423AD
square
#AD2357 #9CAD23 #23AD79 #3423AD
split-complementary
#AD2357 #23AD34 #239CAD
monochromatic
#470E24 #7A193D #AD2357 #D63773 #E16A97
Accessibility & contrast
On white
6.66
#AD2357 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#AD2357 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2357
6.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2357 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2357 | 1.00 | 6.66 | 3.15 | 6.66 |
| #FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#464B58
Deuteranopia (green-blind)
#6B6654
Tritanopia (blue-blind)
#BD003A
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad2357; /* rgb */ color: rgb(173, 35, 87); /* oklch */ color: oklch(49.9% 0.176 4.1);
Tailwind
colors: {
custom: {
50: '#cb6d86',
500: '#ad2357',
950: '#000000',
},
}SCSS
$custom: #ad2357; $custom-light: #cb6d86; $custom-dark: #000000;
JSON
{
"hex": "#ad2357",
"rgb": {
"r": 173,
"g": 35,
"b": 87
},
"hsl": {
"h": 337.391,
"s": 66.346,
"l": 40.784
},
"oklch": {
"l": 0.49879,
"c": 0.17578,
"h": 4.1
},
"luminance": 0.10774
}Semantic roles & 50–950 ramp
primary
#AD2357
secondary
#65C7A2
accent
#E9A93F
background
#FDF7F8
surface
#FAEDEF
border
#D3C8CA
text
#14080B
muted
#837B7C