#AD2249#AD2249
#AD2249 is a mid, vivid pink. Relative luminance 0.105; OKLCH L 49.4% C 0.174 H 10.8°. Best body text is #FFFFFF at 6.77:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2249 |
|---|---|
| RGB | rgb(173, 34, 73) |
| HSL | hsl(343, 67%, 41%) |
| HSV | hsv(343, 80%, 68%) |
| CMYK | cmyk(0%, 80.3%, 57.8%, 32.2%) |
| CIE-LAB | lab(38.75, 56.43, 13.03) |
| CIE-LCH | lch(38.75, 57.91, 13.00°) |
| OKLab | oklab(49.43% 0.1709 0.0326) |
| OKLCH | oklch(49.43% 0.174 10.8) |
| XYZ | xyz(19.0101, 10.5121, 7.3301) |
| Luminance | 0.1051 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Raspberry (survey)
#B00149
ΔE00 2.51
Purplish Red
#B0054B
ΔE00 2.65
Rouge
#AB1239
ΔE00 4.00
Cranberry
#9E003A
ΔE00 4.77
Rose Red
#BE013C
ΔE00 5.05
Light Burgundy
#A8415B
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2249 #22AD86
analogous
#AD228F #AD2249 #AD4022
triadic
#AD2249 #49AD22 #2249AD
tetradic
#AD2249 #8FAD22 #22AD86 #4022AD
square
#AD2249 #8FAD22 #22AD86 #4022AD
split-complementary
#AD2249 #22AD40 #228FAD
monochromatic
#470E1E #7A1833 #AD2249 #D73562 #E1688A
Accessibility & contrast
On white
6.77
#AD2249 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.10
#AD2249 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2249
6.77:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2249 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2249 | 1.00 | 6.77 | 3.10 | 6.77 |
| #FFFFFF | 6.77 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.77 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#49494A
Deuteranopia (green-blind)
#6D6545
Tritanopia (blue-blind)
#BD0033
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #ad2249; /* rgb */ color: rgb(173, 34, 73); /* oklch */ color: oklch(49.4% 0.174 10.8);
Tailwind
colors: {
custom: {
50: '#cc6c7b',
500: '#ad2249',
950: '#000000',
},
}SCSS
$custom: #ad2249; $custom-light: #cc6c7b; $custom-dark: #000000;
JSON
{
"hex": "#ad2249",
"rgb": {
"r": 173,
"g": 34,
"b": 73
},
"hsl": {
"h": 343.165,
"s": 67.15,
"l": 40.588
},
"oklch": {
"l": 0.49427,
"c": 0.174,
"h": 10.8
},
"luminance": 0.10509
}Semantic roles & 50–950 ramp
primary
#AD2249
secondary
#64C7AB
accent
#EABA3E
background
#FDF6F7
surface
#FAECED
border
#D3C7C8
text
#150809
muted
#837A7B