#AD1D91#AD1D91

#AD1D91 is a mid, highly saturated pink. Relative luminance 0.118; OKLCH L 51.9% C 0.209 H 337.9°. Best body text is #FFFFFF at 6.25:1 contrast (WCAG AA passes).

Color values

HEX#AD1D91
RGBrgb(173, 29, 145)
HSLhsl(312, 71%, 40%)
HSVhsv(312, 83%, 68%)
CMYKcmyk(0%, 83.2%, 16.2%, 32.2%)
CIE-LABlab(40.91, 65.29, -28.85)
CIE-LCHlch(40.91, 71.38, 336.16°)
OKLaboklab(51.85% 0.1936 -0.0785)
OKLCHoklch(51.85% 0.209 337.9)
XYZxyz(22.7843, 11.8096, 27.8621)
Luminance0.1181 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD1D91 #1DAD39
analogous
#811DAD #AD1D91 #AD1D49
triadic
#AD1D91 #91AD1D #1D91AD
tetradic
#AD1D91 #AD811D #1DAD39 #1D49AD
square
#AD1D91 #AD811D #1DAD39 #1D49AD
split-complementary
#AD1D91 #49AD1D #1DAD81
monochromatic
#440B39 #791465 #AD1D91 #DC2CB9 #E460CB

Accessibility & contrast

On white

6.25
#AD1D91 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.36
#AD1D91 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1D91
6.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD1D91#FFFFFF#000000##FFFFFF
##AD1D911.006.253.366.25
#FFFFFF6.251.0021.001.00
#0000003.3621.001.0021.00
##FFFFFF6.251.0021.001.00

Color blindness preview

Protanopia (red-blind)
#255394
Deuteranopia (green-blind)
#59688E
Tritanopia (blue-blind)
#B72758
Achromatopsia (no color)
#606060

Design tokens & code

CSS
--color: #ad1d91;
/* rgb */ color: rgb(173, 29, 145);
/* oklch */ color: oklch(51.9% 0.209 337.9);
Tailwind
colors: {
  custom: {
    50: '#ca6db1',
    500: '#ad1d91',
    950: '#000000',
  },
}
SCSS
$custom: #ad1d91;
$custom-light: #ca6db1;
$custom-dark: #000000;
JSON
{
  "hex": "#ad1d91",
  "rgb": {
    "r": 173,
    "g": 29,
    "b": 145
  },
  "hsl": {
    "h": 311.667,
    "s": 71.287,
    "l": 39.608
  },
  "oklch": {
    "l": 0.51851,
    "c": 0.20893,
    "h": 337.9
  },
  "luminance": 0.11807
}

Semantic roles & 50–950 ramp

primary
#AD1D91
secondary
#5DC972
accent
#EE5D3A
background
#FCF7FA
surface
#F9EDF5
border
#D2C8CF
text
#140811
muted
#827B80

Preview Lab

Preview with #AD1D91

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD1D91 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva