#AD1D8B#AD1D8B

#AD1D8B is a mid, highly saturated pink. Relative luminance 0.116; OKLCH L 51.5% C 0.205 H 340.2°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#AD1D8B
RGB	rgb(173, 29, 139)
HSL	hsl(314, 71%, 40%)
HSV	hsv(314, 83%, 68%)
CMYK	cmyk(0%, 83.2%, 19.7%, 32.2%)
CIE-LAB	lab(40.62, 64.48, -25.64)
CIE-LCH	lch(40.62, 69.40, 338.32°)
OKLab	oklab(51.55% 0.1931 -0.0693)
OKLCH	oklch(51.55% 0.205 340.2)
XYZ	xyz(22.3339, 11.6294, 25.4896)
Luminance	0.1163 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1D8B #1DAD3F

analogous

#871DAD #AD1D8B #AD1D43

triadic

#AD1D8B #8BAD1D #1D8BAD

tetradic

#AD1D8B #AD871D #1DAD3F #1D43AD

square

#AD1D8B #AD871D #1DAD3F #1D43AD

split-complementary

#AD1D8B #43AD1D #1DAD87

monochromatic

#440B37 #791461 #AD1D8B #DC2CB2 #E460C5

Accessibility & contrast

On white

6.32

#AD1D8B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#AD1D8B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1D8B

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1D8B	#FFFFFF	#000000	##FFFFFF
##AD1D8B	1.00	6.32	3.33	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B518E

Deuteranopia (green-blind)

#5B6888

Tritanopia (blue-blind)

#B82354

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad1d8b;
/* rgb */ color: rgb(173, 29, 139);
/* oklch */ color: oklch(51.5% 0.205 340.2);

Tailwind

colors: {
  custom: {
    50: '#ca6dad',
    500: '#ad1d8b',
    950: '#000000',
  },
}

SCSS

$custom: #ad1d8b;
$custom-light: #ca6dad;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1d8b",
  "rgb": {
    "r": 173,
    "g": 29,
    "b": 139
  },
  "hsl": {
    "h": 314.167,
    "s": 71.287,
    "l": 39.608
  },
  "oklch": {
    "l": 0.51548,
    "c": 0.20513,
    "h": 340.2
  },
  "luminance": 0.11627
}

Semantic roles & 50–950 ramp

primary

#AD1D8B

secondary

#5DC976

accent

#EE643A

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140810

muted

#827B7F

Preview Lab

Preview with #AD1D8B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →