#AD1C53#AD1C53
#AD1C53 is a mid, vivid pink. Relative luminance 0.103; OKLCH L 49.3% C 0.181 H 5.2°. Best body text is #FFFFFF at 6.85:1 contrast (WCAG AA passes).
Color values
| HEX | #AD1C53 |
|---|---|
| RGB | rgb(173, 28, 83) |
| HSL | hsl(337, 72%, 39%) |
| HSV | hsv(337, 84%, 68%) |
| CMYK | cmyk(0%, 83.8%, 52%, 32.2%) |
| CIE-LAB | lab(38.45, 58.74, 6.22) |
| CIE-LCH | lch(38.45, 59.07, 6.05°) |
| OKLab | oklab(49.29% 0.1798 0.0163) |
| OKLCH | oklch(49.29% 0.181 5.2) |
| XYZ | xyz(19.2120, 10.3421, 9.1665) |
| Luminance | 0.1034 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.15
Raspberry (survey)
#B00149
ΔE00 2.63
Violet Red
#A50055
ΔE00 3.95
Berry
#990F4B
ΔE00 4.65
Purple Red
#990147
ΔE00 5.08
Deep Pink
#CB0162
ΔE00 5.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD1C53 #1CAD76
analogous
#AD1C9C #AD1C53 #AD2D1C
triadic
#AD1C53 #53AD1C #1C53AD
tetradic
#AD1C53 #9CAD1C #1CAD76 #2D1CAD
square
#AD1C53 #9CAD1C #1CAD76 #2D1CAD
split-complementary
#AD1C53 #1CAD2D #1C9CAD
monochromatic
#440B20 #78133A #AD1C53 #DC2A6E #E55E91
Accessibility & contrast
On white
6.85
#AD1C53 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.07
#AD1C53 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD1C53
6.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD1C53 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD1C53 | 1.00 | 6.85 | 3.07 | 6.85 |
| #FFFFFF | 6.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#444854
Deuteranopia (green-blind)
#6A6550
Tritanopia (blue-blind)
#BD0036
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #ad1c53; /* rgb */ color: rgb(173, 28, 83); /* oklch */ color: oklch(49.3% 0.181 5.2);
Tailwind
colors: {
custom: {
50: '#cc6a83',
500: '#ad1c53',
950: '#000000',
},
}SCSS
$custom: #ad1c53; $custom-light: #cc6a83; $custom-dark: #000000;
JSON
{
"hex": "#ad1c53",
"rgb": {
"r": 173,
"g": 28,
"b": 83
},
"hsl": {
"h": 337.241,
"s": 72.139,
"l": 39.412
},
"oklch": {
"l": 0.4929,
"c": 0.18053,
"h": 5.2
},
"luminance": 0.10339
}Semantic roles & 50–950 ramp
primary
#AD1C53
secondary
#5CC9A0
accent
#EFAA39
background
#FDF6F7
surface
#FAECEE
border
#D3C7C9
text
#15080A
muted
#837A7C