#AD1C4A#AD1C4A
#AD1C4A is a mid, vivid pink. Relative luminance 0.102; OKLCH L 49.0% C 0.179 H 9.5°. Best body text is #FFFFFF at 6.90:1 contrast (WCAG AA passes).
Color values
| HEX | #AD1C4A |
|---|---|
| RGB | rgb(173, 28, 74) |
| HSL | hsl(341, 72%, 39%) |
| HSV | hsv(341, 84%, 68%) |
| CMYK | cmyk(0%, 83.8%, 57.2%, 32.2%) |
| CIE-LAB | lab(38.22, 58.06, 11.67) |
| CIE-LCH | lch(38.22, 59.22, 11.36°) |
| OKLab | oklab(49.05% 0.1764 0.0294) |
| OKLCH | oklch(49.05% 0.179 9.5) |
| XYZ | xyz(18.8868, 10.2120, 7.4539) |
| Luminance | 0.1021 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Raspberry (survey)
#B00149
ΔE00 1.59
Purplish Red
#B0054B
ΔE00 1.66
Cranberry
#9E003A
ΔE00 4.50
Rouge
#AB1239
ΔE00 4.56
Rose Red
#BE013C
ΔE00 5.71
Berry
#990F4B
ΔE00 5.81
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD1C4A #1CAD7F
analogous
#AD1C92 #AD1C4A #AD371C
triadic
#AD1C4A #4AAD1C #1C4AAD
tetradic
#AD1C4A #92AD1C #1CAD7F #371CAD
square
#AD1C4A #92AD1C #1CAD7F #371CAD
split-complementary
#AD1C4A #1CAD37 #1C92AD
monochromatic
#440B1D #781333 #AD1C4A #DC2A62 #E55E89
Accessibility & contrast
On white
6.90
#AD1C4A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.04
#AD1C4A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD1C4A
6.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD1C4A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD1C4A | 1.00 | 6.90 | 3.04 | 6.90 |
| #FFFFFF | 6.90 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.90 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#46474B
Deuteranopia (green-blind)
#6B6446
Tritanopia (blue-blind)
#BD0031
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #ad1c4a; /* rgb */ color: rgb(173, 28, 74); /* oklch */ color: oklch(49.0% 0.179 9.5);
Tailwind
colors: {
custom: {
50: '#cc6a7c',
500: '#ad1c4a',
950: '#000000',
},
}SCSS
$custom: #ad1c4a; $custom-light: #cc6a7c; $custom-dark: #000000;
JSON
{
"hex": "#ad1c4a",
"rgb": {
"r": 173,
"g": 28,
"b": 74
},
"hsl": {
"h": 340.966,
"s": 72.139,
"l": 39.412
},
"oklch": {
"l": 0.49047,
"c": 0.1788,
"h": 9.5
},
"luminance": 0.10209
}Semantic roles & 50–950 ramp
primary
#AD1C4A
secondary
#5CC9A6
accent
#EFB539
background
#FDF6F7
surface
#FAECEE
border
#D3C7C9
text
#150709
muted
#837A7B