#AD1C45#AD1C45

#AD1C45 is a mid, vivid pink. Relative luminance 0.101; OKLCH L 48.9% C 0.178 H 11.8°. Best body text is #FFFFFF at 6.93:1 contrast (WCAG AA passes).

Color values

HEX	#AD1C45
RGB	rgb(173, 28, 69)
HSL	hsl(343, 72%, 39%)
HSV	hsv(343, 84%, 68%)
CMYK	cmyk(0%, 83.8%, 60.1%, 32.2%)
CIE-LAB	lab(38.11, 57.72, 14.71)
CIE-LCH	lch(38.11, 59.57, 14.30°)
OKLab	oklab(48.93% 0.1744 0.0364)
OKLCH	oklch(48.93% 0.178 11.8)
XYZ	xyz(18.7250, 10.1473, 6.6017)
Luminance	0.1014 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1C45 #1CAD84

analogous

#AD1C8E #AD1C45 #AD3B1C

triadic

#AD1C45 #45AD1C #1C45AD

tetradic

#AD1C45 #8EAD1C #1CAD84 #3B1CAD

square

#AD1C45 #8EAD1C #1CAD84 #3B1CAD

split-complementary

#AD1C45 #1CAD3B #1C8EAD

monochromatic

#440B1B #781330 #AD1C45 #DC2A5C #E55E84

Accessibility & contrast

On white

6.93

#AD1C45 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#AD1C45 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1C45

6.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1C45	#FFFFFF	#000000	##FFFFFF
##AD1C45	1.00	6.93	3.03	6.93
#FFFFFF	6.93	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#474746

Deuteranopia (green-blind)

#6C6441

Tritanopia (blue-blind)

#BE002F

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #ad1c45;
/* rgb */ color: rgb(173, 28, 69);
/* oklch */ color: oklch(48.9% 0.178 11.8);

Tailwind

colors: {
  custom: {
    50: '#cd6a78',
    500: '#ad1c45',
    950: '#000000',
  },
}

SCSS

$custom: #ad1c45;
$custom-light: #cd6a78;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1c45",
  "rgb": {
    "r": 173,
    "g": 28,
    "b": 69
  },
  "hsl": {
    "h": 343.034,
    "s": 72.139,
    "l": 39.412
  },
  "oklch": {
    "l": 0.48926,
    "c": 0.17817,
    "h": 11.8
  },
  "luminance": 0.10144
}

Semantic roles & 50–950 ramp

primary

#AD1C45

secondary

#5CC9AA

accent

#EFBB39

background

#FDF6F7

surface

#FBECED

border

#D4C7C8

text

#150708

muted

#837A7B

Preview Lab

Preview with #AD1C45

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →