#AD1B47#AD1B47

#AD1B47 is a mid, vivid pink. Relative luminance 0.101; OKLCH L 48.9% C 0.179 H 10.7°. Best body text is #FFFFFF at 6.94:1 contrast (WCAG AA passes).

Color values

HEX	#AD1B47
RGB	rgb(173, 27, 71)
HSL	hsl(342, 73%, 39%)
HSV	hsv(342, 84%, 68%)
CMYK	cmyk(0%, 84.4%, 59%, 32.2%)
CIE-LAB	lab(38.07, 58.09, 13.38)
CIE-LCH	lch(38.07, 59.61, 12.97°)
OKLab	oklab(48.91% 0.176 0.0333)
OKLCH	oklch(48.91% 0.179 10.7)
XYZ	xyz(18.7648, 10.1259, 6.9264)
Luminance	0.1012 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1B47 #1BAD81

analogous

#AD1B90 #AD1B47 #AD381B

triadic

#AD1B47 #47AD1B #1B47AD

tetradic

#AD1B47 #90AD1B #1BAD81 #381BAD

square

#AD1B47 #90AD1B #1BAD81 #381BAD

split-complementary

#AD1B47 #1BAD38 #1B90AD

monochromatic

#430A1C #781331 #AD1B47 #DD285F #E65D86

Accessibility & contrast

On white

6.94

#AD1B47 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.02

#AD1B47 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1B47

6.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1B47	#FFFFFF	#000000	##FFFFFF
##AD1B47	1.00	6.94	3.02	6.94
#FFFFFF	6.94	1.00	21.00	1.00
#000000	3.02	21.00	1.00	21.00
##FFFFFF	6.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#474748

Deuteranopia (green-blind)

#6C6443

Tritanopia (blue-blind)

#BE002F

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #ad1b47;
/* rgb */ color: rgb(173, 27, 71);
/* oklch */ color: oklch(48.9% 0.179 10.7);

Tailwind

colors: {
  custom: {
    50: '#cd6a79',
    500: '#ad1b47',
    950: '#000000',
  },
}

SCSS

$custom: #ad1b47;
$custom-light: #cd6a79;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1b47",
  "rgb": {
    "r": 173,
    "g": 27,
    "b": 71
  },
  "hsl": {
    "h": 341.918,
    "s": 73,
    "l": 39.216
  },
  "oklch": {
    "l": 0.48912,
    "c": 0.1791,
    "h": 10.7
  },
  "luminance": 0.10123
}

Semantic roles & 50–950 ramp

primary

#AD1B47

secondary

#5ACAA8

accent

#F0B838

background

#FDF6F7

surface

#FBECED

border

#D4C7C8

text

#150709

muted

#837A7B

Preview Lab

Preview with #AD1B47

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →