#771C33#771C33
#771C33 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.4% C 0.125 H 10.7°. Best body text is #FFFFFF at 10.51:1 contrast (WCAG AA passes).
Color values
| HEX | #771C33 |
|---|---|
| RGB | rgb(119, 28, 51) |
| HSL | hsl(345, 62%, 29%) |
| HSV | hsv(345, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 57.1%, 53.3%) |
| CIE-LAB | lab(26.71, 40.54, 9.21) |
| CIE-LCH | lch(26.71, 41.58, 12.80°) |
| OKLab | oklab(38.42% 0.1228 0.0233) |
| OKLCH | oklch(38.42% 0.125 10.7) |
| XYZ | xyz(8.6213, 4.9927, 3.6410) |
| Luminance | 0.0499 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.98
Red Wine
#8C0034
ΔE00 4.42
Wine
#722F37
ΔE00 4.57
Wine Red
#7B0323
ΔE00 4.91
Maroon (survey)
#650021
ΔE00 5.27
Burgundy (survey)
#610023
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C33 #1C7760
analogous
#771C61 #771C33 #77331C
triadic
#771C33 #33771C #1C3377
tetradic
#771C33 #61771C #1C7760 #331C77
square
#771C33 #61771C #1C7760 #331C77
split-complementary
#771C33 #1C7733 #1C6177
monochromatic
#19060B #45101E #771C33 #A92848 #D13C62
Accessibility & contrast
On white
10.51
#771C33 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#771C33 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C33
10.51:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C33 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C33 | 1.00 | 10.51 | 2.00 | 10.51 |
| #FFFFFF | 10.51 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.51 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333333
Deuteranopia (green-blind)
#4B4631
Tritanopia (blue-blind)
#820426
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #771c33; /* rgb */ color: rgb(119, 28, 51); /* oklch */ color: oklch(38.4% 0.125 10.7);
Tailwind
colors: {
custom: {
50: '#a4616a',
500: '#771c33',
950: '#000000',
},
}SCSS
$custom: #771c33; $custom-light: #a4616a; $custom-dark: #000000;
JSON
{
"hex": "#771c33",
"rgb": {
"r": 119,
"g": 28,
"b": 51
},
"hsl": {
"h": 344.835,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.3842,
"c": 0.12502,
"h": 10.7
},
"luminance": 0.04991
}Semantic roles & 50–950 ramp
primary
#771C33
secondary
#44AB91
accent
#E5BC43
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100506
muted
#7F797A