#AC40AD#AC40AD

#AC40AD is a mid, vivid purple. Relative luminance 0.155; OKLCH L 56.1% C 0.191 H 327.4°. Best body text is #FFFFFF at 5.13:1 contrast (WCAG AA passes).

Color values

HEX	#AC40AD
RGB	rgb(172, 64, 173)
HSL	hsl(299, 46%, 46%)
HSV	hsv(299, 63%, 68%)
CMYK	cmyk(0.6%, 63%, 0%, 32.2%)
CIE-LAB	lab(46.25, 57.85, -37.23)
CIE-LCH	lch(46.25, 68.80, 327.24°)
OKLab	oklab(56.13% 0.1608 -0.1029)
OKLCH	oklch(56.13% 0.191 327.4)
XYZ	xyz(26.3891, 15.4563, 41.1205)
Luminance	0.1545 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC40AD #41AD40

analogous

#7640AD #AC40AD #AD4078

triadic

#AC40AD #ADAC40 #40ADAC

tetradic

#AC40AD #AD7640 #41AD40 #4078AD

square

#AC40AD #AD7640 #41AD40 #4078AD

split-complementary

#AC40AD #78AD40 #40AD76

monochromatic

#531F54 #802F80 #AC40AD #C564C6 #D691D6

Accessibility & contrast

On white

5.13

#AC40AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.09

#AC40AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC40AD

5.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC40AD	#FFFFFF	#000000	##FFFFFF
##AC40AD	1.00	5.13	4.09	5.13
#FFFFFF	5.13	1.00	21.00	1.00
#000000	4.09	21.00	1.00	21.00
##FFFFFF	5.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3165B0

Deuteranopia (green-blind)

#5972AA

Tritanopia (blue-blind)

#B14E71

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ac40ad;
/* rgb */ color: rgb(172, 64, 173);
/* oklch */ color: oklch(56.1% 0.191 327.4);

Tailwind

colors: {
  custom: {
    50: '#c87cc6',
    500: '#ac40ad',
    950: '#000000',
  },
}

SCSS

$custom: #ac40ad;
$custom-light: #c87cc6;
$custom-dark: #000000;

JSON

{
  "hex": "#ac40ad",
  "rgb": {
    "r": 172,
    "g": 64,
    "b": 173
  },
  "hsl": {
    "h": 299.45,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.56131,
    "c": 0.19085,
    "h": 327.4
  },
  "luminance": 0.15455
}

Semantic roles & 50–950 ramp

primary

#AC40AD

secondary

#88C287

accent

#D65253

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#130A13

muted

#827C82

Preview Lab

Preview with #AC40AD

Body copy rendered with the generated semantic roles for this colour.

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