#AC354D#AC354D

#AC354D is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.1% C 0.154 H 12.7°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).

Color values

HEX	#AC354D
RGB	rgb(172, 53, 77)
HSL	hsl(348, 53%, 44%)
HSV	hsv(348, 69%, 67%)
CMYK	cmyk(0%, 69.2%, 55.2%, 32.5%)
CIE-LAB	lab(40.99, 49.91, 13.54)
CIE-LCH	lch(40.99, 51.72, 15.17°)
OKLab	oklab(51.08% 0.1507 0.034)
OKLCH	oklch(51.08% 0.154 12.7)
XYZ	xyz(19.6277, 11.8553, 8.2745)
Luminance	0.1185 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC354D #35AC94

analogous

#AC3589 #AC354D #AC5935

triadic

#AC354D #4DAC35 #354DAC

tetradic

#AC354D #89AC35 #35AC94 #5935AC

square

#AC354D #89AC35 #35AC94 #5935AC

split-complementary

#AC354D #35AC59 #3589AC

monochromatic

#4E1823 #7D2738 #AC354D #CA546C #D98394

Accessibility & contrast

On white

6.23

#AC354D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.37

#AC354D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC354D

6.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC354D	#FFFFFF	#000000	##FFFFFF
##AC354D	1.00	6.23	3.37	6.23
#FFFFFF	6.23	1.00	21.00	1.00
#000000	3.37	21.00	1.00	21.00
##FFFFFF	6.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52514D

Deuteranopia (green-blind)

#716A4A

Tritanopia (blue-blind)

#BC1C3F

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ac354d;
/* rgb */ color: rgb(172, 53, 77);
/* oklch */ color: oklch(51.1% 0.154 12.7);

Tailwind

colors: {
  custom: {
    50: '#cb747e',
    500: '#ac354d',
    950: '#000000',
  },
}

SCSS

$custom: #ac354d;
$custom-light: #cb747e;
$custom-dark: #000000;

JSON

{
  "hex": "#ac354d",
  "rgb": {
    "r": 172,
    "g": 53,
    "b": 77
  },
  "hsl": {
    "h": 347.899,
    "s": 52.889,
    "l": 44.118
  },
  "oklch": {
    "l": 0.51081,
    "c": 0.15449,
    "h": 12.7
  },
  "luminance": 0.11853
}

Semantic roles & 50–950 ramp

primary

#AC354D

secondary

#7BC2B4

accent

#DCBF4C

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#140909

muted

#837B7B

Preview Lab

Preview with #AC354D

Body copy rendered with the generated semantic roles for this colour.

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