#AC2943#AC2943
#AC2943 is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.7% C 0.166 H 14.8°. Best body text is #FFFFFF at 6.66:1 contrast (WCAG AA passes).
Color values
| HEX | #AC2943 |
|---|---|
| RGB | rgb(172, 41, 67) |
| HSL | hsl(348, 62%, 42%) |
| HSV | hsv(348, 76%, 67%) |
| CMYK | cmyk(0%, 76.2%, 61%, 32.5%) |
| CIE-LAB | lab(39.18, 53.58, 17.39) |
| CIE-LCH | lch(39.18, 56.34, 17.98°) |
| OKLab | oklab(49.67% 0.1608 0.0426) |
| OKLCH | oklch(49.67% 0.166 14.8) |
| XYZ | xyz(18.8212, 10.7645, 6.3958) |
| Luminance | 0.1076 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.72
Rose Red
#BE013C
ΔE00 3.73
Raspberry (survey)
#B00149
ΔE00 4.93
Purplish Red
#B0054B
ΔE00 5.20
Ruby
#CA0147
ΔE00 5.23
Cranberry
#9E003A
ΔE00 5.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC2943 #29AC92
analogous
#AC2984 #AC2943 #AC5129
triadic
#AC2943 #43AC29 #2943AC
tetradic
#AC2943 #84AC29 #29AC92 #5129AC
square
#AC2943 #84AC29 #29AC92 #5129AC
split-complementary
#AC2943 #29AC51 #2984AC
monochromatic
#49111C #7B1D30 #AC2943 #D2415D #DD7287
Accessibility & contrast
On white
6.66
#AC2943 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#AC2943 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC2943
6.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC2943 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC2943 | 1.00 | 6.66 | 3.15 | 6.66 |
| #FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4B43
Deuteranopia (green-blind)
#6F663F
Tritanopia (blue-blind)
#BD0034
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ac2943; /* rgb */ color: rgb(172, 41, 67); /* oklch */ color: oklch(49.7% 0.166 14.8);
Tailwind
colors: {
custom: {
50: '#cc6e76',
500: '#ac2943',
950: '#000000',
},
}SCSS
$custom: #ac2943; $custom-light: #cc6e76; $custom-dark: #000000;
JSON
{
"hex": "#ac2943",
"rgb": {
"r": 172,
"g": 41,
"b": 67
},
"hsl": {
"h": 348.092,
"s": 61.502,
"l": 41.765
},
"oklch": {
"l": 0.49671,
"c": 0.16636,
"h": 14.8
},
"luminance": 0.10762
}Semantic roles & 50–950 ramp
primary
#AC2943
secondary
#6CC5B3
accent
#E5C543
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B