#AB389E#AB389E

#AB389E is a mid, vivid purple. Relative luminance 0.140; OKLCH L 54.3% C 0.189 H 332.7°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX	#AB389E
RGB	rgb(171, 56, 158)
HSL	hsl(307, 51%, 45%)
HSV	hsv(307, 67%, 67%)
CMYK	cmyk(0%, 67.3%, 7.6%, 32.9%)
CIE-LAB	lab(44.17, 58.33, -31.61)
CIE-LCH	lch(44.17, 66.35, 331.55°)
OKLab	oklab(54.34% 0.1678 -0.0866)
OKLCH	oklch(54.34% 0.189 332.7)
XYZ	xyz(24.3804, 13.9568, 33.7510)
Luminance	0.1396 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AB389E #38AB45

analogous

#7F38AB #AB389E #AB3864

triadic

#AB389E #9EAB38 #389EAB

tetradic

#AB389E #AB7F38 #38AB45 #3864AB

square

#AB389E #AB7F38 #38AB45 #3864AB

split-complementary

#AB389E #64AB38 #38AB7F

monochromatic

#4F1A49 #7D2973 #AB389E #C858BC #D786CE

Accessibility & contrast

On white

5.54

#AB389E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#AB389E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AB389E

5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AB389E	#FFFFFF	#000000	##FFFFFF
##AB389E	1.00	5.54	3.79	5.54
#FFFFFF	5.54	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#335EA1

Deuteranopia (green-blind)

#5B6E9B

Tritanopia (blue-blind)

#B24366

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ab389e;
/* rgb */ color: rgb(171, 56, 158);
/* oklch */ color: oklch(54.3% 0.189 332.7);

Tailwind

colors: {
  custom: {
    50: '#c778bb',
    500: '#ab389e',
    950: '#000000',
  },
}

SCSS

$custom: #ab389e;
$custom-light: #c778bb;
$custom-dark: #000000;

JSON

{
  "hex": "#ab389e",
  "rgb": {
    "r": 171,
    "g": 56,
    "b": 158
  },
  "hsl": {
    "h": 306.783,
    "s": 50.661,
    "l": 44.51
  },
  "oklch": {
    "l": 0.54343,
    "c": 0.18882,
    "h": 332.7
  },
  "luminance": 0.13955
}

Semantic roles & 50–950 ramp

primary

#AB389E

secondary

#7DC185

accent

#DA5E4E

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#130912

muted

#827B81

Preview Lab

Preview with #AB389E

Body copy rendered with the generated semantic roles for this colour.

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