#AB37AD#AB37AD

#AB37AD is a mid, highly saturated purple. Relative luminance 0.144; OKLCH L 55.1% C 0.202 H 327.2°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#AB37AD
RGB	rgb(171, 55, 173)
HSL	hsl(299, 52%, 45%)
HSV	hsv(299, 68%, 68%)
CMYK	cmyk(1.2%, 68.2%, 0%, 32.2%)
CIE-LAB	lab(44.81, 61.21, -39.52)
CIE-LCH	lch(44.81, 72.85, 327.15°)
OKLab	oklab(55.06% 0.1698 -0.1095)
OKLCH	oklch(55.06% 0.202 327.2)
XYZ	xyz(25.7032, 14.4092, 40.9545)
Luminance	0.1441 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AB37AD #39AD37

analogous

#7037AD #AB37AD #AD3774

triadic

#AB37AD #ADAB37 #37ADAB

tetradic

#AB37AD #AD7037 #39AD37 #3774AD

square

#AB37AD #AD7037 #39AD37 #3774AD

split-complementary

#AB37AD #74AD37 #37AD70

monochromatic

#4F1950 #7D287F #AB37AD #C857CA #D786D8

Accessibility & contrast

On white

5.41

#AB37AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#AB37AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AB37AD

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AB37AD	#FFFFFF	#000000	##FFFFFF
##AB37AD	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2360B0

Deuteranopia (green-blind)

#536FAA

Tritanopia (blue-blind)

#B0486E

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ab37ad;
/* rgb */ color: rgb(171, 55, 173);
/* oklch */ color: oklch(55.1% 0.202 327.2);

Tailwind

colors: {
  custom: {
    50: '#c778c6',
    500: '#ab37ad',
    950: '#000000',
  },
}

SCSS

$custom: #ab37ad;
$custom-light: #c778c6;
$custom-dark: #000000;

JSON

{
  "hex": "#ab37ad",
  "rgb": {
    "r": 171,
    "g": 55,
    "b": 173
  },
  "hsl": {
    "h": 298.983,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.55061,
    "c": 0.20198,
    "h": 327.2
  },
  "luminance": 0.14407
}

Semantic roles & 50–950 ramp

primary

#AB37AD

secondary

#7FC27D

accent

#DB4D4F

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#130A13

muted

#827C82

Preview Lab

Preview with #AB37AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →