#AB2943#AB2943
#AB2943 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.5% C 0.165 H 14.7°. Best body text is #FFFFFF at 6.71:1 contrast (WCAG AA passes).
Color values
| HEX | #AB2943 |
|---|---|
| RGB | rgb(171, 41, 67) |
| HSL | hsl(348, 61%, 42%) |
| HSV | hsv(348, 76%, 67%) |
| CMYK | cmyk(0%, 76%, 60.8%, 32.9%) |
| CIE-LAB | lab(38.99, 53.28, 17.10) |
| CIE-LCH | lch(38.99, 55.96, 17.79°) |
| OKLab | oklab(49.49% 0.16 0.0419) |
| OKLCH | oklch(49.49% 0.165 14.7) |
| XYZ | xyz(18.6025, 10.6518, 6.3856) |
| Luminance | 0.1065 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.68
Rose Red
#BE013C
ΔE00 3.90
Raspberry (survey)
#B00149
ΔE00 4.83
Purplish Red
#B0054B
ΔE00 5.10
Cranberry
#9E003A
ΔE00 5.39
Ruby
#CA0147
ΔE00 5.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AB2943 #29AB91
analogous
#AB2984 #AB2943 #AB5029
triadic
#AB2943 #43AB29 #2943AB
tetradic
#AB2943 #84AB29 #29AB91 #5029AB
square
#AB2943 #84AB29 #29AB91 #5029AB
split-complementary
#AB2943 #29AB50 #2984AB
monochromatic
#48111C #7A1D30 #AB2943 #D1405D #DD7187
Accessibility & contrast
On white
6.71
#AB2943 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.13
#AB2943 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AB2943
6.71:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AB2943 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AB2943 | 1.00 | 6.71 | 3.13 | 6.71 |
| #FFFFFF | 6.71 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.13 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.71 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4B43
Deuteranopia (green-blind)
#6E6640
Tritanopia (blue-blind)
#BB0034
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ab2943; /* rgb */ color: rgb(171, 41, 67); /* oklch */ color: oklch(49.5% 0.165 14.7);
Tailwind
colors: {
custom: {
50: '#cb6e76',
500: '#ab2943',
950: '#000000',
},
}SCSS
$custom: #ab2943; $custom-light: #cb6e76; $custom-dark: #000000;
JSON
{
"hex": "#ab2943",
"rgb": {
"r": 171,
"g": 41,
"b": 67
},
"hsl": {
"h": 348,
"s": 61.321,
"l": 41.569
},
"oklch": {
"l": 0.49493,
"c": 0.16539,
"h": 14.7
},
"luminance": 0.10649
}Semantic roles & 50–950 ramp
primary
#AB2943
secondary
#6CC4B2
accent
#E4C443
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B