#AA40D0#AA40D0

#AA40D0 is a mid, highly saturated purple. Relative luminance 0.168; OKLCH L 58.0% C 0.221 H 315.7°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#AA40D0
RGB	rgb(170, 64, 208)
HSL	hsl(284, 61%, 53%)
HSV	hsv(284, 69%, 82%)
CMYK	cmyk(18.3%, 69.2%, 0%, 18.4%)
CIE-LAB	lab(47.97, 63.94, -54.88)
CIE-LCH	lch(47.97, 84.26, 319.36°)
OKLab	oklab(57.95% 0.158 -0.1544)
OKLCH	oklch(57.95% 0.221 315.7)
XYZ	xyz(29.7943, 16.7680, 61.3294)
Luminance	0.1677 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AA40D0 #66D040

analogous

#6240D0 #AA40D0 #D040AE

triadic

#AA40D0 #D0AA40 #40D0AA

tetradic

#AA40D0 #D06240 #66D040 #40AED0

square

#AA40D0 #D06240 #66D040 #40AED0

split-complementary

#AA40D0 #AED040 #40D062

monochromatic

#601E78 #882AA9 #AA40D0 #C071DC #D6A2E8

Accessibility & contrast

On white

4.82

#AA40D0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#AA40D0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA40D0

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AA40D0	#FFFFFF	#000000	##FFFFFF
##AA40D0	1.00	4.82	4.35	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006CD4

Deuteranopia (green-blind)

#3E75CD

Tritanopia (blue-blind)

#A75D84

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #aa40d0;
/* rgb */ color: rgb(170, 64, 208);
/* oklch */ color: oklch(58.0% 0.221 315.7);

Tailwind

colors: {
  custom: {
    50: '#c77ddf',
    500: '#aa40d0',
    950: '#000000',
  },
}

SCSS

$custom: #aa40d0;
$custom-light: #c77ddf;
$custom-dark: #000000;

JSON

{
  "hex": "#aa40d0",
  "rgb": {
    "r": 170,
    "g": 64,
    "b": 208
  },
  "hsl": {
    "h": 284.167,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.5795,
    "c": 0.22092,
    "h": 315.7
  },
  "luminance": 0.16767
}

Semantic roles & 50–950 ramp

primary

#AA40D0

secondary

#A7D597

accent

#E4446E

background

#FCF8FD

surface

#F9EFFB

border

#D2CAD4

text

#140A15

muted

#827C83

Preview Lab

Preview with #AA40D0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →