#AA40B7#AA40B7

#AA40B7 is a mid, vivid purple. Relative luminance 0.156; OKLCH L 56.4% C 0.198 H 323.2°. Best body text is #FFFFFF at 5.09:1 contrast (WCAG AA passes).

Color values

HEX	#AA40B7
RGB	rgb(170, 64, 183)
HSL	hsl(293, 48%, 48%)
HSV	hsv(293, 65%, 72%)
CMYK	cmyk(7.1%, 65%, 0%, 28.2%)
CIE-LAB	lab(46.49, 59.16, -42.75)
CIE-LCH	lch(46.49, 72.99, 324.15°)
OKLab	oklab(56.42% 0.1589 -0.1189)
OKLCH	oklch(56.42% 0.198 323.2)
XYZ	xyz(26.9574, 15.6332, 46.3882)
Luminance	0.1563 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AA40B7 #4DB740

analogous

#6E40B7 #AA40B7 #B74088

triadic

#AA40B7 #B7AA40 #40B7AA

tetradic

#AA40B7 #B76E40 #4DB740 #4088B7

square

#AA40B7 #B76E40 #4DB740 #4088B7

split-complementary

#AA40B7 #88B740 #40B76E

monochromatic

#56205C #80308A #AA40B7 #C069CB #D397DB

Accessibility & contrast

On white

5.09

#AA40B7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.13

#AA40B7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AA40B7

5.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AA40B7	#FFFFFF	#000000	##FFFFFF
##AA40B7	1.00	5.09	4.13	5.09
#FFFFFF	5.09	1.00	21.00	1.00
#000000	4.13	21.00	1.00	21.00
##FFFFFF	5.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2566BB

Deuteranopia (green-blind)

#5272B4

Tritanopia (blue-blind)

#AD5376

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #aa40b7;
/* rgb */ color: rgb(170, 64, 183);
/* oklch */ color: oklch(56.4% 0.198 323.2);

Tailwind

colors: {
  custom: {
    50: '#c67dcd',
    500: '#aa40b7',
    950: '#000000',
  },
}

SCSS

$custom: #aa40b7;
$custom-light: #c67dcd;
$custom-dark: #000000;

JSON

{
  "hex": "#aa40b7",
  "rgb": {
    "r": 170,
    "g": 64,
    "b": 183
  },
  "hsl": {
    "h": 293.445,
    "s": 48.178,
    "l": 48.431
  },
  "oklch": {
    "l": 0.56415,
    "c": 0.19845,
    "h": 323.2
  },
  "luminance": 0.15632
}

Semantic roles & 50–950 ramp

primary

#AA40B7

secondary

#93C68D

accent

#D8505F

background

#FCF7FC

surface

#F8EEF9

border

#D1C9D2

text

#130A13

muted

#827C82

Preview Lab

Preview with #AA40B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →