#74307C#74307C

#74307C is a dark, vivid purple. Relative luminance 0.073; OKLCH L 43.5% C 0.139 H 323.3°. Best body text is #FFFFFF at 8.55:1 contrast (WCAG AA passes).

Color values

HEX	#74307C
RGB	rgb(116, 48, 124)
HSL	hsl(294, 44%, 34%)
HSV	hsv(294, 61%, 49%)
CMYK	cmyk(6.5%, 61.3%, 0%, 51.4%)
CIE-LAB	lab(32.44, 41.31, -29.87)
CIE-LCH	lch(32.44, 50.98, 324.13°)
OKLab	oklab(43.51% 0.1113 -0.0829)
OKLCH	oklch(43.51% 0.139 323.3)
XYZ	xyz(11.8972, 7.2828, 19.8439)
Luminance	0.0728 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74307C #387C30

analogous

#4E307C #74307C #7C305E

triadic

#74307C #7C7430 #307C74

tetradic

#74307C #7C4E30 #387C30 #305E7C

square

#74307C #7C4E30 #387C30 #305E7C

split-complementary

#74307C #5E7C30 #307C4E

monochromatic

#210E24 #4B1F50 #74307C #9D41A8 #B964C3

Accessibility & contrast

On white

8.55

#74307C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.46

#74307C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74307C

8.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74307C	#FFFFFF	#000000	##FFFFFF
##74307C	1.00	8.55	2.46	8.55
#FFFFFF	8.55	1.00	21.00	1.00
#000000	2.46	21.00	1.00	21.00
##FFFFFF	8.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#23477E

Deuteranopia (green-blind)

#3B4F7A

Tritanopia (blue-blind)

#763B51

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #74307c;
/* rgb */ color: rgb(116, 48, 124);
/* oklch */ color: oklch(43.5% 0.139 323.3);

Tailwind

colors: {
  custom: {
    50: '#9e6da2',
    500: '#74307c',
    950: '#000000',
  },
}

SCSS

$custom: #74307c;
$custom-light: #9e6da2;
$custom-dark: #000000;

JSON

{
  "hex": "#74307c",
  "rgb": {
    "r": 116,
    "g": 48,
    "b": 124
  },
  "hsl": {
    "h": 293.684,
    "s": 44.186,
    "l": 33.725
  },
  "oklch": {
    "l": 0.43514,
    "c": 0.13878,
    "h": 323.3
  },
  "luminance": 0.07282
}

Semantic roles & 50–950 ramp

primary

#74307C

secondary

#66AA5E

accent

#D45461

background

#F9F6FA

surface

#F2ECF3

border

#CCC7CD

text

#0F070F

muted

#7E7A7F

Preview Lab

Preview with #74307C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →