#A73447#A73447
#A73447 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.0% C 0.150 H 14.9°. Best body text is #FFFFFF at 6.51:1 contrast (WCAG AA passes).
Color values
| HEX | #A73447 |
|---|---|
| RGB | rgb(167, 52, 71) |
| HSL | hsl(350, 53%, 43%) |
| HSV | hsv(350, 69%, 65%) |
| CMYK | cmyk(0%, 68.9%, 57.5%, 34.5%) |
| CIE-LAB | lab(39.80, 48.23, 15.53) |
| CIE-LCH | lch(39.80, 50.67, 17.85°) |
| OKLab | oklab(49.98% 0.145 0.0386) |
| OKLCH | oklch(49.98% 0.15 14.9) |
| XYZ | xyz(18.3034, 11.1289, 7.1443) |
| Luminance | 0.1113 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.23
Light Maroon
#A24857
ΔE00 4.82
Light Burgundy
#A8415B
ΔE00 5.22
Rose Red
#BE013C
ΔE00 5.26
Raspberry (survey)
#B00149
ΔE00 5.85
Purplish Red
#B0054B
ΔE00 6.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A73447 #34A794
analogous
#A73480 #A73447 #A75A34
triadic
#A73447 #47A734 #3447A7
tetradic
#A73447 #80A734 #34A794 #5A34A7
square
#A73447 #80A734 #34A794 #5A34A7
split-complementary
#A73447 #34A75A #3480A7
monochromatic
#4A171F #782533 #A73447 #C85064 #D77E8D
Accessibility & contrast
On white
6.51
#A73447 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.23
#A73447 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A73447
6.51:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A73447 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A73447 | 1.00 | 6.51 | 3.23 | 6.51 |
| #FFFFFF | 6.51 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.23 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.51 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514F47
Deuteranopia (green-blind)
#6E6744
Tritanopia (blue-blind)
#B71B3C
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #a73447; /* rgb */ color: rgb(167, 52, 71); /* oklch */ color: oklch(50.0% 0.150 14.9);
Tailwind
colors: {
custom: {
50: '#c7737a',
500: '#a73447',
950: '#000000',
},
}SCSS
$custom: #a73447; $custom-light: #c7737a; $custom-dark: #000000;
JSON
{
"hex": "#a73447",
"rgb": {
"r": 167,
"g": 52,
"b": 71
},
"hsl": {
"h": 350.087,
"s": 52.511,
"l": 42.941
},
"oklch": {
"l": 0.49983,
"c": 0.15002,
"h": 14.9
},
"luminance": 0.11126
}Semantic roles & 50–950 ramp
primary
#A73447
secondary
#77C0B4
accent
#DCC44C
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140809
muted
#837B7B