#A72FB5#A72FB5

#A72FB5 is a mid, highly saturated purple. Relative luminance 0.136; OKLCH L 54.2% C 0.216 H 323.3°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#A72FB5
RGB	rgb(167, 47, 181)
HSL	hsl(294, 59%, 45%)
HSV	hsv(294, 74%, 71%)
CMYK	cmyk(7.7%, 74%, 0%, 29%)
CIE-LAB	lab(43.63, 64.56, -46.16)
CIE-LCH	lch(43.63, 79.36, 324.44°)
OKLab	oklab(54.24% 0.173 -0.1288)
OKLCH	oklch(54.24% 0.216 323.3)
XYZ	xyz(25.2926, 13.5862, 44.9973)
Luminance	0.1358 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72FB5 #3DB52F

analogous

#642FB5 #A72FB5 #B52F80

triadic

#A72FB5 #B5A72F #2FB5A7

tetradic

#A72FB5 #B5642F #3DB52F #2F80B5

square

#A72FB5 #B5642F #3DB52F #2F80B5

split-complementary

#A72FB5 #80B52F #2FB564

monochromatic

#4D1654 #7A2284 #A72FB5 #C450D1 #D480DE

Accessibility & contrast

On white

5.65

#A72FB5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#A72FB5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72FB5

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72FB5	#FFFFFF	#000000	##FFFFFF
##A72FB5	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EB9

Deuteranopia (green-blind)

#466CB2

Tritanopia (blue-blind)

#AA4870

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #a72fb5;
/* rgb */ color: rgb(167, 47, 181);
/* oklch */ color: oklch(54.2% 0.216 323.3);

Tailwind

colors: {
  custom: {
    50: '#c574cc',
    500: '#a72fb5',
    950: '#000000',
  },
}

SCSS

$custom: #a72fb5;
$custom-light: #c574cc;
$custom-dark: #000000;

JSON

{
  "hex": "#a72fb5",
  "rgb": {
    "r": 167,
    "g": 47,
    "b": 181
  },
  "hsl": {
    "h": 293.731,
    "s": 58.772,
    "l": 44.706
  },
  "oklch": {
    "l": 0.54238,
    "c": 0.21572,
    "h": 323.3
  },
  "luminance": 0.13585
}

Semantic roles & 50–950 ramp

primary

#A72FB5

secondary

#81C779

accent

#E24656

background

#FCF7FC

surface

#F8EDF9

border

#D1C8D2

text

#130913

muted

#827B82

Preview Lab

Preview with #A72FB5

Body copy rendered with the generated semantic roles for this colour.

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