#A72DA9#A72DA9

#A72DA9 is a mid, highly saturated purple. Relative luminance 0.130; OKLCH L 53.3% C 0.208 H 327.3°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).

Color values

HEX	#A72DA9
RGB	rgb(167, 45, 169)
HSL	hsl(299, 58%, 42%)
HSV	hsv(299, 73%, 66%)
CMYK	cmyk(1.2%, 73.4%, 0%, 33.7%)
CIE-LAB	lab(42.70, 63.17, -40.54)
CIE-LCH	lch(42.70, 75.06, 327.31°)
OKLab	oklab(53.35% 0.1753 -0.1125)
OKLCH	oklch(53.35% 0.208 327.3)
XYZ	xyz(24.0358, 12.9585, 38.7637)
Luminance	0.1296 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72DA9 #2FA92D

analogous

#692DA9 #A72DA9 #A92D6D

triadic

#A72DA9 #A9A72D #2DA9A7

tetradic

#A72DA9 #A9692D #2FA92D #2D6DA9

square

#A72DA9 #A9692D #2FA92D #2D6DA9

split-complementary

#A72DA9 #6DA92D #2DA969

monochromatic

#471348 #772079 #A72DA9 #CB46CE #D976DA

Accessibility & contrast

On white

5.85

#A72DA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.59

#A72DA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72DA9

5.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72DA9	#FFFFFF	#000000	##FFFFFF
##A72DA9	1.00	5.85	3.59	5.85
#FFFFFF	5.85	1.00	21.00	1.00
#000000	3.59	21.00	1.00	21.00
##FFFFFF	5.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#105BAC

Deuteranopia (green-blind)

#4D6AA6

Tritanopia (blue-blind)

#AC4169

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #a72da9;
/* rgb */ color: rgb(167, 45, 169);
/* oklch */ color: oklch(53.3% 0.208 327.3);

Tailwind

colors: {
  custom: {
    50: '#c573c3',
    500: '#a72da9',
    950: '#000000',
  },
}

SCSS

$custom: #a72da9;
$custom-light: #c573c3;
$custom-dark: #000000;

JSON

{
  "hex": "#a72da9",
  "rgb": {
    "r": 167,
    "g": 45,
    "b": 169
  },
  "hsl": {
    "h": 299.032,
    "s": 57.944,
    "l": 41.961
  },
  "oklch": {
    "l": 0.53347,
    "c": 0.20826,
    "h": 327.3
  },
  "luminance": 0.12957
}

Semantic roles & 50–950 ramp

primary

#A72DA9

secondary

#71C26F

accent

#E14749

background

#FCF7FC

surface

#F8EDF8

border

#D1C8D1

text

#130912

muted

#827B81

Preview Lab

Preview with #A72DA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →