#722573#722573

#722573 is a dark, vivid purple. Relative luminance 0.061; OKLCH L 41.3% C 0.146 H 327.3°. Best body text is #FFFFFF at 9.43:1 contrast (WCAG AA passes).

Color values

HEX#722573
RGBrgb(114, 37, 115)
HSLhsl(299, 51%, 30%)
HSVhsv(299, 68%, 45%)
CMYKcmyk(0.9%, 67.8%, 0%, 54.9%)
CIE-LABlab(29.76, 44.15, -28.45)
CIE-LCHlch(29.76, 52.52, 327.20°)
OKLaboklab(41.34% 0.1226 -0.0787)
OKLCHoklch(41.34% 0.146 327.3)
XYZxyz(10.6953, 6.1391, 16.8380)
Luminance0.0614 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#722573 #267325
analogous
#4B2573 #722573 #73254D
triadic
#722573 #737225 #257372
tetradic
#722573 #734B25 #267325 #254D73
square
#722573 #734B25 #267325 #254D73
split-complementary
#722573 #4D7325 #25734B
monochromatic
#170717 #441645 #722573 #A034A1 #C44DC6

Accessibility & contrast

On white

9.43
#722573 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.23
#722573 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #722573
9.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##722573#FFFFFF#000000##FFFFFF
##7225731.009.432.239.43
#FFFFFF9.431.0021.001.00
#0000002.2321.001.0021.00
##FFFFFF9.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#194075
Deuteranopia (green-blind)
#374A71
Tritanopia (blue-blind)
#753048
Achromatopsia (no color)
#464646

Design tokens & code

CSS
--color: #722573;
/* rgb */ color: rgb(114, 37, 115);
/* oklch */ color: oklch(41.3% 0.146 327.3);
Tailwind
colors: {
  custom: {
    50: '#9d669b',
    500: '#722573',
    950: '#000000',
  },
}
SCSS
$custom: #722573;
$custom-light: #9d669b;
$custom-dark: #000000;
JSON
{
  "hex": "#722573",
  "rgb": {
    "r": 114,
    "g": 37,
    "b": 115
  },
  "hsl": {
    "h": 299.231,
    "s": 51.316,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41338,
    "c": 0.14567,
    "h": 327.3
  },
  "luminance": 0.06138
}

Semantic roles & 50–950 ramp

primary
#722573
secondary
#4FA64E
accent
#DB4D4F
background
#F9F6F9
surface
#F2EBF2
border
#CCC6CC
text
#0F060E
muted
#7E7A7E

Preview Lab

Preview with #722573

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#722573 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva