#A72CA9#A72CA9

#A72CA9 is a mid, highly saturated purple. Relative luminance 0.129; OKLCH L 53.3% C 0.209 H 327.3°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).

Color values

HEX	#A72CA9
RGB	rgb(167, 44, 169)
HSL	hsl(299, 59%, 42%)
HSV	hsv(299, 74%, 66%)
CMYK	cmyk(1.2%, 74%, 0%, 33.7%)
CIE-LAB	lab(42.59, 63.49, -40.72)
CIE-LCH	lch(42.59, 75.43, 327.33°)
OKLab	oklab(53.27% 0.1762 -0.113)
OKLCH	oklch(53.27% 0.209 327.3)
XYZ	xyz(23.9981, 12.8831, 38.7511)
Luminance	0.1288 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72CA9 #2EA92C

analogous

#692CA9 #A72CA9 #A92C6D

triadic

#A72CA9 #A9A72C #2CA9A7

tetradic

#A72CA9 #A9692C #2EA92C #2C6DA9

square

#A72CA9 #A9692C #2EA92C #2C6DA9

split-complementary

#A72CA9 #6DA92C #2CA969

monochromatic

#471348 #771F78 #A72CA9 #CC44CE #D974DB

Accessibility & contrast

On white

5.87

#A72CA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.58

#A72CA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72CA9

5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72CA9	#FFFFFF	#000000	##FFFFFF
##A72CA9	1.00	5.87	3.58	5.87
#FFFFFF	5.87	1.00	21.00	1.00
#000000	3.58	21.00	1.00	21.00
##FFFFFF	5.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0D5AAC

Deuteranopia (green-blind)

#4C6AA6

Tritanopia (blue-blind)

#AC4068

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #a72ca9;
/* rgb */ color: rgb(167, 44, 169);
/* oklch */ color: oklch(53.3% 0.209 327.3);

Tailwind

colors: {
  custom: {
    50: '#c572c3',
    500: '#a72ca9',
    950: '#000000',
  },
}

SCSS

$custom: #a72ca9;
$custom-light: #c572c3;
$custom-dark: #000000;

JSON

{
  "hex": "#a72ca9",
  "rgb": {
    "r": 167,
    "g": 44,
    "b": 169
  },
  "hsl": {
    "h": 299.04,
    "s": 58.685,
    "l": 41.765
  },
  "oklch": {
    "l": 0.53266,
    "c": 0.20932,
    "h": 327.3
  },
  "luminance": 0.12881
}

Semantic roles & 50–950 ramp

primary

#A72CA9

secondary

#70C36E

accent

#E24648

background

#FCF7FC

surface

#F8EDF8

border

#D1C8D1

text

#130912

muted

#827B81

Preview Lab

Preview with #A72CA9

Body copy rendered with the generated semantic roles for this colour.

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