#A72723#A72723

#A72723 is a mid, vivid red. Relative luminance 0.098; OKLCH L 48.1% C 0.165 H 27.4°. Best body text is #FFFFFF at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#A72723
RGB	rgb(167, 39, 35)
HSL	hsl(2, 65%, 40%)
HSV	hsv(2, 79%, 65%)
CMYK	cmyk(0%, 76.6%, 79%, 34.5%)
CIE-LAB	lab(37.46, 51.08, 34.69)
CIE-LCH	lch(37.46, 61.75, 34.18°)
OKLab	oklab(48.06% 0.1467 0.0759)
OKLCH	oklch(48.06% 0.165 27.4)
XYZ	xyz(16.9673, 9.7906, 2.5862)
Luminance	0.0979 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72723 #23A3A7

analogous

#A72361 #A72723 #A76923

triadic

#A72723 #23A727 #2723A7

tetradic

#A72723 #61A723 #23A3A7 #6923A7

square

#A72723 #61A723 #23A3A7 #6923A7

split-complementary

#A72723 #23A769 #2361A7

monochromatic

#420F0E #741B18 #A72723 #D43833 #DF6966

Accessibility & contrast

On white

7.10

#A72723 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#A72723 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #A72723

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72723	#FFFFFF	#000000	##FFFFFF
##A72723	1.00	7.10	2.96	7.10
#FFFFFF	7.10	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4621

Deuteranopia (green-blind)

#6E621D

Tritanopia (blue-blind)

#B80028

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #a72723;
/* rgb */ color: rgb(167, 39, 35);
/* oklch */ color: oklch(48.1% 0.165 27.4);

Tailwind

colors: {
  custom: {
    50: '#ca6c5f',
    500: '#a72723',
    950: '#000000',
  },
}

SCSS

$custom: #a72723;
$custom-light: #ca6c5f;
$custom-dark: #000000;

JSON

{
  "hex": "#a72723",
  "rgb": {
    "r": 167,
    "g": 39,
    "b": 35
  },
  "hsl": {
    "h": 1.818,
    "s": 65.347,
    "l": 39.608
  },
  "oklch": {
    "l": 0.48059,
    "c": 0.16513,
    "h": 27.4
  },
  "luminance": 0.09788
}

Semantic roles & 50–950 ramp

primary

#A72723

secondary

#61C1C4

accent

#E3E83F

background

#FDF6F5

surface

#FBECE9

border

#D4C7C5

text

#150704

muted

#837A79

Preview Lab

Preview with #A72723

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →