#A72368#A72368
#A72368 is a mid, vivid pink. Relative luminance 0.104; OKLCH L 49.4% C 0.177 H 354.2°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).
Color values
| HEX | #A72368 |
|---|---|
| RGB | rgb(167, 35, 104) |
| HSL | hsl(329, 65%, 40%) |
| HSV | hsv(329, 79%, 65%) |
| CMYK | cmyk(0%, 79%, 37.7%, 34.5%) |
| CIE-LAB | lab(38.58, 57.27, -7.08) |
| CIE-LCH | lch(38.58, 57.70, 352.95°) |
| OKLab | oklab(49.39% 0.176 -0.018) |
| OKLCH | oklch(49.39% 0.177 354.2) |
| XYZ | xyz(19.0373, 10.4194, 14.1027) |
| Luminance | 0.1042 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Magenta
#A0025C
ΔE00 3.57
Dark Fuchsia
#9D0759
ΔE00 4.00
Red Violet
#9E0168
ΔE00 4.34
Violet Red
#A50055
ΔE00 4.48
Magenta (survey)
#C20078
ΔE00 5.04
Dark Magenta
#960056
ΔE00 5.37
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A72368 #23A762
analogous
#A423A7 #A72368 #A72326
triadic
#A72368 #68A723 #2368A7
tetradic
#A72368 #A7A423 #23A762 #2326A7
square
#A72368 #A7A423 #23A762 #2326A7
split-complementary
#A72368 #26A723 #23A7A4
monochromatic
#420E29 #741848 #A72368 #D43387 #DF66A5
Accessibility & contrast
On white
6.81
#A72368 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.08
#A72368 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A72368
6.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A72368 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A72368 | 1.00 | 6.81 | 3.08 | 6.81 |
| #FFFFFF | 6.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E4B6A
Deuteranopia (green-blind)
#636365
Tritanopia (blue-blind)
#B41143
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #a72368; /* rgb */ color: rgb(167, 35, 104); /* oklch */ color: oklch(49.4% 0.177 354.2);
Tailwind
colors: {
custom: {
50: '#c66c93',
500: '#a72368',
950: '#000000',
},
}SCSS
$custom: #a72368; $custom-light: #c66c93; $custom-dark: #000000;
JSON
{
"hex": "#a72368",
"rgb": {
"r": 167,
"g": 35,
"b": 104
},
"hsl": {
"h": 328.636,
"s": 65.347,
"l": 39.608
},
"oklch": {
"l": 0.49393,
"c": 0.17691,
"h": 354.2
},
"luminance": 0.10417
}Semantic roles & 50–950 ramp
primary
#A72368
secondary
#61C491
accent
#E8903F
background
#FCF6F9
surface
#F9ECF1
border
#D2C7CB
text
#14080D
muted
#827A7E