#731F48#731F48

#731F48 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.124 H 354.6°. Best body text is #FFFFFF at 10.40:1 contrast (WCAG AA passes).

Color values

HEX	#731F48
RGB	rgb(115, 31, 72)
HSL	hsl(331, 58%, 29%)
HSV	hsv(331, 73%, 45%)
CMYK	cmyk(0%, 73%, 37.4%, 54.9%)
CIE-LAB	lab(27.00, 40.25, -4.64)
CIE-LCH	lch(27.00, 40.52, 353.43°)
OKLab	oklab(38.7% 0.1233 -0.0117)
OKLCH	oklch(38.7% 0.124 354.6)
XYZ	xyz(8.7304, 5.0937, 6.6531)
Luminance	0.0509 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731F48 #1F734A

analogous

#731F72 #731F48 #73201F

triadic

#731F48 #48731F #1F4873

tetradic

#731F48 #72731F #1F734A #201F73

square

#731F48 #72731F #1F734A #201F73

split-complementary

#731F48 #1F7320 #1F7273

monochromatic

#18060F #43122A #731F48 #A32C66 #CC4185

Accessibility & contrast

On white

10.40

#731F48 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#731F48 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731F48

10.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731F48	#FFFFFF	#000000	##FFFFFF
##731F48	1.00	10.40	2.02	10.40
#FFFFFF	10.40	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E3649

Deuteranopia (green-blind)

#454546

Tritanopia (blue-blind)

#7C1830

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #731f48;
/* rgb */ color: rgb(115, 31, 72);
/* oklch */ color: oklch(38.7% 0.124 354.6);

Tailwind

colors: {
  custom: {
    50: '#9f627a',
    500: '#731f48',
    950: '#000000',
  },
}

SCSS

$custom: #731f48;
$custom-light: #9f627a;
$custom-dark: #000000;

JSON

{
  "hex": "#731f48",
  "rgb": {
    "r": 115,
    "g": 31,
    "b": 72
  },
  "hsl": {
    "h": 330.714,
    "s": 57.534,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38698,
    "c": 0.12383,
    "h": 354.6
  },
  "luminance": 0.05093
}

Semantic roles & 50–950 ramp

primary

#731F48

secondary

#47A778

accent

#E19647

background

#FAF6F7

surface

#F4EBED

border

#CEC6C8

text

#0F0509

muted

#7F7A7B

Preview Lab

Preview with #731F48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →