#A72041#A72041
#A72041 is a mid, vivid red. Relative luminance 0.096; OKLCH L 48.0% C 0.169 H 13.3°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).
Color values
| HEX | #A72041 |
|---|---|
| RGB | rgb(167, 32, 65) |
| HSL | hsl(345, 68%, 39%) |
| HSV | hsv(345, 81%, 65%) |
| CMYK | cmyk(0%, 80.8%, 61.1%, 34.5%) |
| CIE-LAB | lab(37.18, 54.75, 15.82) |
| CIE-LCH | lch(37.18, 56.99, 16.11°) |
| OKLab | oklab(48% 0.1649 0.0389) |
| OKLCH | oklch(48% 0.169 13.3) |
| XYZ | xyz(17.4088, 9.6328, 5.9426) |
| Luminance | 0.0963 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.26
Cranberry
#9E003A
ΔE00 3.60
Raspberry (survey)
#B00149
ΔE00 3.70
Purplish Red
#B0054B
ΔE00 4.03
Rose Red
#BE013C
ΔE00 4.66
Ruby
#CA0147
ΔE00 6.30
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A72041 #20A786
analogous
#A72085 #A72041 #A74320
triadic
#A72041 #41A720 #2041A7
tetradic
#A72041 #85A720 #20A786 #4320A7
square
#A72041 #85A720 #20A786 #4320A7
split-complementary
#A72041 #20A743 #2085A7
monochromatic
#400C19 #74162D #A72041 #D72D57 #E16180
Accessibility & contrast
On white
7.18
#A72041 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.93
#A72041 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A72041
7.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A72041 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A72041 | 1.00 | 7.18 | 2.93 | 7.18 |
| #FFFFFF | 7.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#474641
Deuteranopia (green-blind)
#69613D
Tritanopia (blue-blind)
#B7002F
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #a72041; /* rgb */ color: rgb(167, 32, 65); /* oklch */ color: oklch(48.0% 0.169 13.3);
Tailwind
colors: {
custom: {
50: '#c86a75',
500: '#a72041',
950: '#000000',
},
}SCSS
$custom: #a72041; $custom-light: #c86a75; $custom-dark: #000000;
JSON
{
"hex": "#a72041",
"rgb": {
"r": 167,
"g": 32,
"b": 65
},
"hsl": {
"h": 345.333,
"s": 67.839,
"l": 39.02
},
"oklch": {
"l": 0.47998,
"c": 0.16939,
"h": 13.3
},
"luminance": 0.0963
}Semantic roles & 50–950 ramp
primary
#A72041
secondary
#5DC5AC
accent
#EBC03D
background
#FDF6F7
surface
#FAECED
border
#D3C7C8
text
#140708
muted
#837A7B