#A71F40#A71F40
#A71F40 is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.9% C 0.170 H 13.6°. Best body text is #FFFFFF at 7.21:1 contrast (WCAG AA passes).
Color values
| HEX | #A71F40 |
|---|---|
| RGB | rgb(167, 31, 64) |
| HSL | hsl(345, 69%, 39%) |
| HSV | hsv(345, 81%, 65%) |
| CMYK | cmyk(0%, 81.4%, 61.7%, 34.5%) |
| CIE-LAB | lab(37.06, 54.96, 16.30) |
| CIE-LCH | lch(37.06, 57.33, 16.52°) |
| OKLab | oklab(47.9% 0.1654 0.0399) |
| OKLCH | oklch(47.9% 0.17 13.6) |
| XYZ | xyz(17.3536, 9.5683, 5.7826) |
| Luminance | 0.0957 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.02
Cranberry
#9E003A
ΔE00 3.56
Raspberry (survey)
#B00149
ΔE00 3.86
Purplish Red
#B0054B
ΔE00 4.21
Rose Red
#BE013C
ΔE00 4.55
Ruby
#CA0147
ΔE00 6.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A71F40 #1FA786
analogous
#A71F84 #A71F40 #A7421F
triadic
#A71F40 #40A71F #1F40A7
tetradic
#A71F40 #84A71F #1FA786 #421FA7
square
#A71F40 #84A71F #1FA786 #421FA7
split-complementary
#A71F40 #1FA742 #1F84A7
monochromatic
#400C18 #73152C #A71F40 #D82B55 #E15F7F
Accessibility & contrast
On white
7.21
#A71F40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.91
#A71F40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A71F40
7.21:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A71F40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A71F40 | 1.00 | 7.21 | 2.91 | 7.21 |
| #FFFFFF | 7.21 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.91 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.21 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#474540
Deuteranopia (green-blind)
#69613C
Tritanopia (blue-blind)
#B7002E
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #a71f40; /* rgb */ color: rgb(167, 31, 64); /* oklch */ color: oklch(47.9% 0.170 13.6);
Tailwind
colors: {
custom: {
50: '#c86a74',
500: '#a71f40',
950: '#000000',
},
}SCSS
$custom: #a71f40; $custom-light: #c86a74; $custom-dark: #000000;
JSON
{
"hex": "#a71f40",
"rgb": {
"r": 167,
"g": 31,
"b": 64
},
"hsl": {
"h": 345.441,
"s": 68.687,
"l": 38.824
},
"oklch": {
"l": 0.47903,
"c": 0.17011,
"h": 13.6
},
"luminance": 0.09566
}Semantic roles & 50–950 ramp
primary
#A71F40
secondary
#5CC6AC
accent
#ECC13C
background
#FDF6F7
surface
#FAECED
border
#D3C7C8
text
#140708
muted
#837A7B