#731D2E#731D2E

#731D2E is a dark, moderate red. Relative luminance 0.047; OKLCH L 37.6% C 0.119 H 13.7°. Best body text is #FFFFFF at 10.80:1 contrast (WCAG AA passes).

Color values

HEX	#731D2E
RGB	rgb(115, 29, 46)
HSL	hsl(348, 60%, 28%)
HSV	hsv(348, 75%, 45%)
CMYK	cmyk(0%, 74.8%, 60%, 54.9%)
CIE-LAB	lab(25.93, 38.43, 11.39)
CIE-LCH	lch(25.93, 40.09, 16.50°)
OKLab	oklab(37.65% 0.1157 0.0283)
OKLCH	oklch(37.65% 0.119 13.7)
XYZ	xyz(8.0035, 4.7219, 3.0742)
Luminance	0.0472 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731D2E #1D7362

analogous

#731D59 #731D2E #73371D

triadic

#731D2E #2E731D #1D2E73

tetradic

#731D2E #59731D #1D7362 #371D73

square

#731D2E #59731D #1D7362 #371D73

split-complementary

#731D2E #1D7337 #1D5973

monochromatic

#18060A #42111A #731D2E #A42942 #CE3C59

Accessibility & contrast

On white

10.80

#731D2E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.94

#731D2E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731D2E

10.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731D2E	#FFFFFF	#000000	##FFFFFF
##731D2E	1.00	10.80	1.94	10.80
#FFFFFF	10.80	1.00	21.00	1.00
#000000	1.94	21.00	1.00	21.00
##FFFFFF	10.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#33322E

Deuteranopia (green-blind)

#49442C

Tritanopia (blue-blind)

#7E0724

Achromatopsia (no color)

#3D3D3D

Design tokens & code

CSS

--color: #731d2e;
/* rgb */ color: rgb(115, 29, 46);
/* oklch */ color: oklch(37.6% 0.119 13.7);

Tailwind

colors: {
  custom: {
    50: '#a16066',
    500: '#731d2e',
    950: '#000000',
  },
}

SCSS

$custom: #731d2e;
$custom-light: #a16066;
$custom-dark: #000000;

JSON

{
  "hex": "#731d2e",
  "rgb": {
    "r": 115,
    "g": 29,
    "b": 46
  },
  "hsl": {
    "h": 348.14,
    "s": 59.722,
    "l": 28.235
  },
  "oklch": {
    "l": 0.3765,
    "c": 0.11915,
    "h": 13.7
  },
  "luminance": 0.04721
}

Semantic roles & 50–950 ramp

primary

#731D2E

secondary

#45A794

accent

#E3C445

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#100505

muted

#7F797A

Preview Lab

Preview with #731D2E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →