#9B243D#9B243D
#9B243D is a mid, vivid red. Relative luminance 0.086; OKLCH L 46.0% C 0.154 H 14.1°. Best body text is #FFFFFF at 7.74:1 contrast (WCAG AA passes).
Color values
| HEX | #9B243D |
|---|---|
| RGB | rgb(155, 36, 61) |
| HSL | hsl(347, 62%, 37%) |
| HSV | hsv(347, 77%, 61%) |
| CMYK | cmyk(0%, 76.8%, 60.6%, 39.2%) |
| CIE-LAB | lab(35.14, 49.72, 15.25) |
| CIE-LCH | lch(35.14, 52.00, 17.05°) |
| OKLab | oklab(46.04% 0.1495 0.0375) |
| OKLCH | oklch(46.04% 0.154 14.1) |
| XYZ | xyz(14.9923, 8.5694, 5.2786) |
| Luminance | 0.0857 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.13
Rouge
#AB1239
ΔE00 3.33
Raspberry (survey)
#B00149
ΔE00 5.24
Red Wine
#8C0034
ΔE00 5.34
Purplish Red
#B0054B
ΔE00 5.52
Rose Red
#BE013C
ΔE00 6.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#9B243D #249B82
analogous
#9B2479 #9B243D #9B4624
triadic
#9B243D #3D9B24 #243D9B
tetradic
#9B243D #799B24 #249B82 #46249B
square
#9B243D #799B24 #249B82 #46249B
split-complementary
#9B243D #249B46 #24799B
monochromatic
#380D16 #691829 #9B243D #CD3051 #DA5F79
Accessibility & contrast
On white
7.74
#9B243D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.71
#9B243D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #9B243D
7.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##9B243D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##9B243D | 1.00 | 7.74 | 2.71 | 7.74 |
| #FFFFFF | 7.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45433D
Deuteranopia (green-blind)
#635C3A
Tritanopia (blue-blind)
#AA002F
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #9b243d; /* rgb */ color: rgb(155, 36, 61); /* oklch */ color: oklch(46.0% 0.154 14.1);
Tailwind
colors: {
custom: {
50: '#bf6a72',
500: '#9b243d',
950: '#000000',
},
}SCSS
$custom: #9b243d; $custom-light: #bf6a72; $custom-dark: #000000;
JSON
{
"hex": "#9b243d",
"rgb": {
"r": 155,
"g": 36,
"b": 61
},
"hsl": {
"h": 347.395,
"s": 62.304,
"l": 37.451
},
"oklch": {
"l": 0.46039,
"c": 0.15413,
"h": 14.1
},
"luminance": 0.08567
}Semantic roles & 50–950 ramp
primary
#9B243D
secondary
#5CBFAA
accent
#E5C342
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130707
muted
#827A7A