#243D9B#243D9B
#243D9B is a dark, vivid blue. Relative luminance 0.061; OKLCH L 40.3% C 0.156 H 267.4°. Best body text is #FFFFFF at 9.48:1 contrast (WCAG AA passes).
Color values
| HEX | #243D9B |
|---|---|
| RGB | rgb(36, 61, 155) |
| HSL | hsl(227, 62%, 37%) |
| HSV | hsv(227, 77%, 61%) |
| CMYK | cmyk(76.8%, 60.6%, 0%, 39.2%) |
| CIE-LAB | lab(29.61, 25.33, -53.97) |
| CIE-LCH | lch(29.61, 59.62, 295.14°) |
| OKLab | oklab(40.28% -0.0071 -0.1559) |
| OKLCH | oklch(40.28% 0.156 267.4) |
| XYZ | xyz(8.3106, 6.0782, 31.7392) |
| Luminance | 0.0608 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire (survey)
#2138AB
ΔE00 3.06
Cobalt
#0047AB
ΔE00 4.52
Blueberry
#464196
ΔE00 5.07
Cobalt (survey)
#1E488F
ΔE00 5.20
Blue Blue
#2242C7
ΔE00 6.13
Darkish Blue
#014182
ΔE00 6.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#243D9B #9B8224
analogous
#24799B #243D9B #46249B
triadic
#243D9B #9B243D #3D9B24
tetradic
#243D9B #9B2479 #9B8224 #249B46
square
#243D9B #9B2479 #9B8224 #249B46
split-complementary
#243D9B #9B4624 #799B24
monochromatic
#0D1638 #182969 #243D9B #3051CD #5F79DA
Accessibility & contrast
On white
9.48
#243D9B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.22
#243D9B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #243D9B
9.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##243D9B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##243D9B | 1.00 | 9.48 | 2.22 | 9.48 |
| #FFFFFF | 9.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.22 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004B9E
Deuteranopia (green-blind)
#004099
Tritanopia (blue-blind)
#005566
Achromatopsia (no color)
#464646
Design tokens & code
CSS
--color: #243d9b; /* rgb */ color: rgb(36, 61, 155); /* oklch */ color: oklch(40.3% 0.156 267.4);
Tailwind
colors: {
custom: {
50: '#7272b9',
500: '#243d9b',
950: '#000000',
},
}SCSS
$custom: #243d9b; $custom-light: #7272b9; $custom-dark: #000000;
JSON
{
"hex": "#243d9b",
"rgb": {
"r": 36,
"g": 61,
"b": 155
},
"hsl": {
"h": 227.395,
"s": 62.304,
"l": 37.451
},
"oklch": {
"l": 0.4028,
"c": 0.15605,
"h": 267.4
},
"luminance": 0.06079
}Semantic roles & 50–950 ramp
primary
#243D9B
secondary
#BFAA5C
accent
#C342E5
background
#F7F6FB
surface
#EDECF6
border
#C8C7D0
text
#090712
muted
#7B7A81