#99381D#99381D

#99381D is a mid, vivid red. Relative luminance 0.097; OKLCH L 47.4% C 0.136 H 36.1°. Best body text is #FFFFFF at 7.15:1 contrast (WCAG AA passes).

Color values

HEX	#99381D
RGB	rgb(153, 56, 29)
HSL	hsl(13, 68%, 36%)
HSV	hsv(13, 81%, 60%)
CMYK	cmyk(0%, 63.4%, 81%, 40%)
CIE-LAB	lab(37.28, 39.17, 36.95)
CIE-LCH	lch(37.28, 53.85, 43.32°)
OKLab	oklab(47.42% 0.1099 0.0801)
OKLCH	oklch(47.42% 0.136 36.1)
XYZ	xyz(14.7744, 9.6915, 2.2548)
Luminance	0.0969 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#99381D #1D7E99

analogous

#991D40 #99381D #99761D

triadic

#99381D #1D9938 #381D99

tetradic

#99381D #40991D #1D7E99 #761D99

square

#99381D #40991D #1D7E99 #761D99

split-complementary

#99381D #1D9976 #1D4099

monochromatic

#321209 #662513 #99381D #CC4B27 #DE7152

Accessibility & contrast

On white

7.15

#99381D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.94

#99381D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #99381D

7.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##99381D	#FFFFFF	#000000	##FFFFFF
##99381D	1.00	7.15	2.94	7.15
#FFFFFF	7.15	1.00	21.00	1.00
#000000	2.94	21.00	1.00	21.00
##FFFFFF	7.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544A19

Deuteranopia (green-blind)

#6B6019

Tritanopia (blue-blind)

#A91F33

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #99381d;
/* rgb */ color: rgb(153, 56, 29);
/* oklch */ color: oklch(47.4% 0.136 36.1);

Tailwind

colors: {
  custom: {
    50: '#bf735b',
    500: '#99381d',
    950: '#000000',
  },
}

SCSS

$custom: #99381d;
$custom-light: #bf735b;
$custom-dark: #000000;

JSON

{
  "hex": "#99381d",
  "rgb": {
    "r": 153,
    "g": 56,
    "b": 29
  },
  "hsl": {
    "h": 13.065,
    "s": 68.132,
    "l": 35.686
  },
  "oklch": {
    "l": 0.47419,
    "c": 0.13598,
    "h": 36.1
  },
  "luminance": 0.09689
}

Semantic roles & 50–950 ramp

primary

#99381D

secondary

#51A9C1

accent

#C5EB3D

background

#FCF7F5

surface

#F9EDE9

border

#D2C8C5

text

#140804

muted

#827B79

Preview Lab

Preview with #99381D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →