#991D40#991D40
#991D40 is a mid, vivid pink. Relative luminance 0.080; OKLCH L 45.2% C 0.159 H 10.7°. Best body text is #FFFFFF at 8.06:1 contrast (WCAG AA passes).
Color values
| HEX | #991D40 |
|---|---|
| RGB | rgb(153, 29, 64) |
| HSL | hsl(343, 68%, 36%) |
| HSV | hsv(343, 81%, 60%) |
| CMYK | cmyk(0%, 81%, 58.2%, 40%) |
| CIE-LAB | lab(34.03, 51.53, 11.73) |
| CIE-LCH | lch(34.03, 52.85, 12.82°) |
| OKLab | oklab(45.17% 0.1561 0.0294) |
| OKLCH | oklch(45.17% 0.159 10.7) |
| XYZ | xyz(14.5031, 8.0233, 5.6345) |
| Luminance | 0.0802 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.17
Red Wine
#8C0034
ΔE00 4.02
Raspberry (survey)
#B00149
ΔE00 4.35
Purple Red
#990147
ΔE00 4.37
Purplish Red
#B0054B
ΔE00 4.53
Berry
#990F4B
ΔE00 4.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#991D40 #1D9976
analogous
#991D7E #991D40 #99381D
triadic
#991D40 #40991D #1D4099
tetradic
#991D40 #7E991D #1D9976 #381D99
square
#991D40 #7E991D #1D9976 #381D99
split-complementary
#991D40 #1D9938 #1D7E99
monochromatic
#320915 #66132A #991D40 #CC2756 #DE527A
Accessibility & contrast
On white
8.06
#991D40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#991D40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #991D40
8.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##991D40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##991D40 | 1.00 | 8.06 | 2.60 | 8.06 |
| #FFFFFF | 8.06 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.06 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#404041
Deuteranopia (green-blind)
#60593D
Tritanopia (blue-blind)
#A8002C
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #991d40; /* rgb */ color: rgb(153, 29, 64); /* oklch */ color: oklch(45.2% 0.159 10.7);
Tailwind
colors: {
custom: {
50: '#be6774',
500: '#991d40',
950: '#000000',
},
}SCSS
$custom: #991d40; $custom-light: #be6774; $custom-dark: #000000;
JSON
{
"hex": "#991d40",
"rgb": {
"r": 153,
"g": 29,
"b": 64
},
"hsl": {
"h": 343.065,
"s": 68.132,
"l": 35.686
},
"oklch": {
"l": 0.45169,
"c": 0.15887,
"h": 10.7
},
"luminance": 0.08021
}Semantic roles & 50–950 ramp
primary
#991D40
secondary
#51C1A1
accent
#EBBA3D
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130708
muted
#827A7B