#991D43#991D43
#991D43 is a mid, vivid pink. Relative luminance 0.081; OKLCH L 45.2% C 0.159 H 9.0°. Best body text is #FFFFFF at 8.04:1 contrast (WCAG AA passes).
Color values
| HEX | #991D43 |
|---|---|
| RGB | rgb(153, 29, 67) |
| HSL | hsl(342, 68%, 36%) |
| HSV | hsv(342, 81%, 60%) |
| CMYK | cmyk(0%, 81%, 56.2%, 40%) |
| CIE-LAB | lab(34.10, 51.76, 9.87) |
| CIE-LCH | lch(34.10, 52.69, 10.80°) |
| OKLab | oklab(45.25% 0.1573 0.025) |
| OKLCH | oklch(45.25% 0.159 9) |
| XYZ | xyz(14.5908, 8.0584, 6.0962) |
| Luminance | 0.0806 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.73
Purple Red
#990147
ΔE00 3.52
Berry
#990F4B
ΔE00 3.71
Raspberry (survey)
#B00149
ΔE00 4.13
Purplish Red
#B0054B
ΔE00 4.22
Red Wine
#8C0034
ΔE00 4.24
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#991D43 #1D9973
analogous
#991D81 #991D43 #99351D
triadic
#991D43 #43991D #1D4399
tetradic
#991D43 #81991D #1D9973 #351D99
square
#991D43 #81991D #1D9973 #351D99
split-complementary
#991D43 #1D9935 #1D8199
monochromatic
#320916 #66132C #991D43 #CC275A #DE527D
Accessibility & contrast
On white
8.04
#991D43 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.61
#991D43 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #991D43
8.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##991D43 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##991D43 | 1.00 | 8.04 | 2.61 | 8.04 |
| #FFFFFF | 8.04 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.61 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.04 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F4044
Deuteranopia (green-blind)
#5F5940
Tritanopia (blue-blind)
#A7002E
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #991d43; /* rgb */ color: rgb(153, 29, 67); /* oklch */ color: oklch(45.2% 0.159 9.0);
Tailwind
colors: {
custom: {
50: '#bd6776',
500: '#991d43',
950: '#000000',
},
}SCSS
$custom: #991d43; $custom-light: #bd6776; $custom-dark: #000000;
JSON
{
"hex": "#991d43",
"rgb": {
"r": 153,
"g": 29,
"b": 67
},
"hsl": {
"h": 341.613,
"s": 68.132,
"l": 35.686
},
"oklch": {
"l": 0.45246,
"c": 0.15931,
"h": 9
},
"luminance": 0.08056
}Semantic roles & 50–950 ramp
primary
#991D43
secondary
#51C19F
accent
#EBB63D
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130708
muted
#827A7B