#98381C#98381C

#98381C is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.2% C 0.135 H 36.5°. Best body text is #FFFFFF at 7.20:1 contrast (WCAG AA passes).

Color values

HEX	#98381C
RGB	rgb(152, 56, 28)
HSL	hsl(14, 69%, 35%)
HSV	hsv(14, 82%, 60%)
CMYK	cmyk(0%, 63.2%, 81.6%, 40.4%)
CIE-LAB	lab(37.10, 38.76, 37.22)
CIE-LCH	lch(37.10, 53.74, 43.84°)
OKLab	oklab(47.24% 0.1085 0.0805)
OKLCH	oklch(47.24% 0.135 36.5)
XYZ	xyz(14.5743, 9.5897, 2.1819)
Luminance	0.0959 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98381C #1C7C98

analogous

#981C3E #98381C #98761C

triadic

#98381C #1C9838 #381C98

tetradic

#98381C #3E981C #1C7C98 #761C98

square

#98381C #3E981C #1C7C98 #761C98

split-complementary

#98381C #1C9876 #1C3E98

monochromatic

#311209 #642512 #98381C #CC4B26 #DF7050

Accessibility & contrast

On white

7.20

#98381C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#98381C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98381C

7.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98381C	#FFFFFF	#000000	##FFFFFF
##98381C	1.00	7.20	2.92	7.20
#FFFFFF	7.20	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534A18

Deuteranopia (green-blind)

#6B5F18

Tritanopia (blue-blind)

#A81F32

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #98381c;
/* rgb */ color: rgb(152, 56, 28);
/* oklch */ color: oklch(47.2% 0.135 36.5);

Tailwind

colors: {
  custom: {
    50: '#be735a',
    500: '#98381c',
    950: '#000000',
  },
}

SCSS

$custom: #98381c;
$custom-light: #be735a;
$custom-dark: #000000;

JSON

{
  "hex": "#98381c",
  "rgb": {
    "r": 152,
    "g": 56,
    "b": 28
  },
  "hsl": {
    "h": 13.548,
    "s": 68.889,
    "l": 35.294
  },
  "oklch": {
    "l": 0.47241,
    "c": 0.13511,
    "h": 36.5
  },
  "luminance": 0.09588
}

Semantic roles & 50–950 ramp

primary

#98381C

secondary

#4EA7C1

accent

#C4EC3C

background

#FCF7F5

surface

#F9EDE9

border

#D2C8C5

text

#140804

muted

#827B79

Preview Lab

Preview with #98381C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →