#981C3E#981C3E
#981C3E is a dark, vivid pink. Relative luminance 0.079; OKLCH L 44.9% C 0.159 H 11.3°. Best body text is #FFFFFF at 8.17:1 contrast (WCAG AA passes).
Color values
| HEX | #981C3E |
|---|---|
| RGB | rgb(152, 28, 62) |
| HSL | hsl(344, 69%, 35%) |
| HSV | hsv(344, 82%, 60%) |
| CMYK | cmyk(0%, 81.6%, 59.2%, 40.4%) |
| CIE-LAB | lab(33.68, 51.39, 12.53) |
| CIE-LCH | lch(33.68, 52.89, 13.70°) |
| OKLab | oklab(44.86% 0.1555 0.0312) |
| OKLCH | oklch(44.86% 0.159 11.3) |
| XYZ | xyz(14.2351, 7.8558, 5.3233) |
| Luminance | 0.0785 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 1.98
Red Wine
#8C0034
ΔE00 3.74
Rouge
#AB1239
ΔE00 4.66
Raspberry (survey)
#B00149
ΔE00 4.69
Purple Red
#990147
ΔE00 4.70
Purplish Red
#B0054B
ΔE00 4.91
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#981C3E #1C9876
analogous
#981C7C #981C3E #98381C
triadic
#981C3E #3E981C #1C3E98
tetradic
#981C3E #7C981C #1C9876 #381C98
square
#981C3E #7C981C #1C9876 #381C98
split-complementary
#981C3E #1C9838 #1C7C98
monochromatic
#310914 #641229 #981C3E #CC2653 #DF5077
Accessibility & contrast
On white
8.17
#981C3E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.57
#981C3E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #981C3E
8.17:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##981C3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##981C3E | 1.00 | 8.17 | 2.57 | 8.17 |
| #FFFFFF | 8.17 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.57 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.17 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F3F3E
Deuteranopia (green-blind)
#5F583B
Tritanopia (blue-blind)
#A7002B
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #981c3e; /* rgb */ color: rgb(152, 28, 62); /* oklch */ color: oklch(44.9% 0.159 11.3);
Tailwind
colors: {
custom: {
50: '#bd6672',
500: '#981c3e',
950: '#000000',
},
}SCSS
$custom: #981c3e; $custom-light: #bd6672; $custom-dark: #000000;
JSON
{
"hex": "#981c3e",
"rgb": {
"r": 152,
"g": 28,
"b": 62
},
"hsl": {
"h": 343.548,
"s": 68.889,
"l": 35.294
},
"oklch": {
"l": 0.44859,
"c": 0.15855,
"h": 11.3
},
"luminance": 0.07854
}Semantic roles & 50–950 ramp
primary
#981C3E
secondary
#4EC1A2
accent
#ECBC3C
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130708
muted
#827A7B