#98261B#98261B

#98261B is a mid, vivid red. Relative luminance 0.081; OKLCH L 45.1% C 0.152 H 29.7°. Best body text is #FFFFFF at 7.99:1 contrast (WCAG AA passes).

Color values

HEX	#98261B
RGB	rgb(152, 38, 27)
HSL	hsl(5, 70%, 35%)
HSV	hsv(5, 82%, 60%)
CMYK	cmyk(0%, 75%, 82.2%, 40.4%)
CIE-LAB	lab(34.28, 46.34, 35.00)
CIE-LCH	lch(34.28, 58.07, 37.06°)
OKLab	oklab(45.12% 0.1319 0.0753)
OKLCH	oklch(45.12% 0.152 29.7)
XYZ	xyz(13.8415, 8.1429, 1.8796)
Luminance	0.0814 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98261B #1B8D98

analogous

#981B4E #98261B #98641B

triadic

#98261B #1B9826 #261B98

tetradic

#98261B #4E981B #1B8D98 #641B98

square

#98261B #4E981B #1B8D98 #641B98

split-complementary

#98261B #1B9864 #1B4E98

monochromatic

#300C09 #641912 #98261B #CC3324 #E05B4E

Accessibility & contrast

On white

7.99

#98261B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#98261B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98261B

7.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98261B	#FFFFFF	#000000	##FFFFFF
##98261B	1.00	7.99	2.63	7.99
#FFFFFF	7.99	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	7.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#494118

Deuteranopia (green-blind)

#655A15

Tritanopia (blue-blind)

#A80025

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #98261b;
/* rgb */ color: rgb(152, 38, 27);
/* oklch */ color: oklch(45.1% 0.152 29.7);

Tailwind

colors: {
  custom: {
    50: '#bf6959',
    500: '#98261b',
    950: '#000000',
  },
}

SCSS

$custom: #98261b;
$custom-light: #bf6959;
$custom-dark: #000000;

JSON

{
  "hex": "#98261b",
  "rgb": {
    "r": 152,
    "g": 38,
    "b": 27
  },
  "hsl": {
    "h": 5.28,
    "s": 69.832,
    "l": 35.098
  },
  "oklch": {
    "l": 0.45123,
    "c": 0.15183,
    "h": 29.7
  },
  "luminance": 0.08141
}

Semantic roles & 50–950 ramp

primary

#98261B

secondary

#4DB8C2

accent

#DDED3B

background

#FCF6F5

surface

#F9EBE9

border

#D2C6C5

text

#140703

muted

#827A78

Preview Lab

Preview with #98261B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →