#981D7C#981D7C

#981D7C is a mid, vivid pink. Relative luminance 0.090; OKLCH L 47.3% C 0.184 H 339.4°. Best body text is #FFFFFF at 7.50:1 contrast (WCAG AA passes).

Color values

HEX	#981D7C
RGB	rgb(152, 29, 124)
HSL	hsl(314, 68%, 35%)
HSV	hsv(314, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 18.4%, 40.4%)
CIE-LAB	lab(36.01, 57.70, -23.85)
CIE-LCH	lch(36.01, 62.43, 337.54°)
OKLab	oklab(47.28% 0.172 -0.0646)
OKLCH	oklch(47.28% 0.184 339.4)
XYZ	xyz(17.0268, 9.0111, 19.9075)
Luminance	0.0901 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D7C #1D9839

analogous

#771D98 #981D7C #981D3E

triadic

#981D7C #7C981D #1D7C98

tetradic

#981D7C #98771D #1D9839 #1D3E98

square

#981D7C #98771D #1D9839 #1D3E98

split-complementary

#981D7C #3E981D #1D9877

monochromatic

#310928 #651352 #981D7C #CB27A6 #DE52BE

Accessibility & contrast

On white

7.50

#981D7C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.80

#981D7C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D7C

7.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D7C	#FFFFFF	#000000	##FFFFFF
##981D7C	1.00	7.50	2.80	7.50
#FFFFFF	7.50	1.00	21.00	1.00
#000000	2.80	21.00	1.00	21.00
##FFFFFF	7.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#26487E

Deuteranopia (green-blind)

#505B79

Tritanopia (blue-blind)

#A1234B

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #981d7c;
/* rgb */ color: rgb(152, 29, 124);
/* oklch */ color: oklch(47.3% 0.184 339.4);

Tailwind

colors: {
  custom: {
    50: '#ba69a2',
    500: '#981d7c',
    950: '#000000',
  },
}

SCSS

$custom: #981d7c;
$custom-light: #ba69a2;
$custom-dark: #000000;

JSON

{
  "hex": "#981d7c",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 124
  },
  "hsl": {
    "h": 313.659,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.47279,
    "c": 0.18375,
    "h": 339.4
  },
  "luminance": 0.09009
}

Semantic roles & 50–950 ramp

primary

#981D7C

secondary

#50C16A

accent

#EB653D

background

#FBF6FA

surface

#F7ECF3

border

#D0C7CD

text

#12070F

muted

#817A7F

Preview Lab

Preview with #981D7C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →