#981D77#981D77

#981D77 is a mid, vivid pink. Relative luminance 0.089; OKLCH L 47.0% C 0.181 H 341.7°. Best body text is #FFFFFF at 7.56:1 contrast (WCAG AA passes).

Color values

HEX	#981D77
RGB	rgb(152, 29, 119)
HSL	hsl(316, 68%, 35%)
HSV	hsv(316, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 21.7%, 40.4%)
CIE-LAB	lab(35.77, 57.01, -21.09)
CIE-LCH	lch(35.77, 60.79, 339.70°)
OKLab	oklab(47.03% 0.1714 -0.0567)
OKLCH	oklch(47.03% 0.181 341.7)
XYZ	xyz(16.7186, 8.8878, 18.2842)
Luminance	0.0889 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D77 #1D983E

analogous

#7C1D98 #981D77 #981D39

triadic

#981D77 #77981D #1D7798

tetradic

#981D77 #987C1D #1D983E #1D3998

square

#981D77 #987C1D #1D983E #1D3998

split-complementary

#981D77 #39981D #1D987C

monochromatic

#310927 #65134F #981D77 #CB279F #DE52B8

Accessibility & contrast

On white

7.56

#981D77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#981D77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D77

7.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D77	#FFFFFF	#000000	##FFFFFF
##981D77	1.00	7.56	2.78	7.56
#FFFFFF	7.56	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A4879

Deuteranopia (green-blind)

#525B74

Tritanopia (blue-blind)

#A21F49

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #981d77;
/* rgb */ color: rgb(152, 29, 119);
/* oklch */ color: oklch(47.0% 0.181 341.7);

Tailwind

colors: {
  custom: {
    50: '#ba699e',
    500: '#981d77',
    950: '#000000',
  },
}

SCSS

$custom: #981d77;
$custom-light: #ba699e;
$custom-dark: #000000;

JSON

{
  "hex": "#981d77",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 119
  },
  "hsl": {
    "h": 316.098,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.4703,
    "c": 0.18054,
    "h": 341.7
  },
  "luminance": 0.08886
}

Semantic roles & 50–950 ramp

primary

#981D77

secondary

#50C16E

accent

#EB6C3D

background

#FBF6F9

surface

#F7ECF2

border

#D0C7CC

text

#12070E

muted

#817A7E

Preview Lab

Preview with #981D77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →