#981D39#981D39

#981D39 is a dark, vivid red. Relative luminance 0.079; OKLCH L 44.8% C 0.157 H 14.2°. Best body text is #FFFFFF at 8.17:1 contrast (WCAG AA passes).

Color values

HEX	#981D39
RGB	rgb(152, 29, 57)
HSL	hsl(346, 68%, 35%)
HSV	hsv(346, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 62.5%, 40.4%)
CIE-LAB	lab(33.67, 50.76, 15.78)
CIE-LCH	lch(33.67, 53.15, 17.26°)
OKLab	oklab(44.82% 0.1525 0.0385)
OKLCH	oklch(44.82% 0.157 14.2)
XYZ	xyz(14.1283, 7.8517, 4.6417)
Luminance	0.0785 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D39 #1D987C

analogous

#981D77 #981D39 #983E1D

triadic

#981D39 #39981D #1D3998

tetradic

#981D39 #77981D #1D987C #3E1D98

square

#981D39 #77981D #1D987C #3E1D98

split-complementary

#981D39 #1D983E #1D7798

monochromatic

#310912 #651326 #981D39 #CB274C #DE5271

Accessibility & contrast

On white

8.17

#981D39 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.57

#981D39 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D39

8.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D39	#FFFFFF	#000000	##FFFFFF
##981D39	1.00	8.17	2.57	8.17
#FFFFFF	8.17	1.00	21.00	1.00
#000000	2.57	21.00	1.00	21.00
##FFFFFF	8.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#413F39

Deuteranopia (green-blind)

#605836

Tritanopia (blue-blind)

#A70029

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #981d39;
/* rgb */ color: rgb(152, 29, 57);
/* oklch */ color: oklch(44.8% 0.157 14.2);

Tailwind

colors: {
  custom: {
    50: '#bd666f',
    500: '#981d39',
    950: '#000000',
  },
}

SCSS

$custom: #981d39;
$custom-light: #bd666f;
$custom-dark: #000000;

JSON

{
  "hex": "#981d39",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 57
  },
  "hsl": {
    "h": 346.341,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.44817,
    "c": 0.15728,
    "h": 14.2
  },
  "luminance": 0.0785
}

Semantic roles & 50–950 ramp

primary

#981D39

secondary

#50C1A7

accent

#EBC33D

background

#FCF6F6

surface

#F8EBEC

border

#D1C6C7

text

#130707

muted

#827A7A

Preview Lab

Preview with #981D39

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →