#981D40#981D40

#981D40 is a dark, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.158 H 10.5°. Best body text is #FFFFFF at 8.12:1 contrast (WCAG AA passes).

Color values

HEX	#981D40
RGB	rgb(152, 29, 64)
HSL	hsl(343, 68%, 35%)
HSV	hsv(343, 81%, 60%)
CMYK	cmyk(0%, 80.9%, 57.9%, 40.4%)
CIE-LAB	lab(33.83, 51.24, 11.42)
CIE-LCH	lch(33.83, 52.50, 12.57°)
OKLab	oklab(44.98% 0.1553 0.0287)
OKLCH	oklch(44.98% 0.158 10.5)
XYZ	xyz(14.3151, 7.9264, 5.6257)
Luminance	0.0792 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981D40 #1D9875

analogous

#981D7D #981D40 #98371D

triadic

#981D40 #40981D #1D4098

tetradic

#981D40 #7D981D #1D9875 #371D98

square

#981D40 #7D981D #1D9875 #371D98

split-complementary

#981D40 #1D9837 #1D7D98

monochromatic

#310915 #65132A #981D40 #CB2756 #DE5279

Accessibility & contrast

On white

8.12

#981D40 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.58

#981D40 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981D40

8.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981D40	#FFFFFF	#000000	##FFFFFF
##981D40	1.00	8.12	2.58	8.12
#FFFFFF	8.12	1.00	21.00	1.00
#000000	2.58	21.00	1.00	21.00
##FFFFFF	8.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F4041

Deuteranopia (green-blind)

#5F583D

Tritanopia (blue-blind)

#A7002C

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #981d40;
/* rgb */ color: rgb(152, 29, 64);
/* oklch */ color: oklch(45.0% 0.158 10.5);

Tailwind

colors: {
  custom: {
    50: '#bd6774',
    500: '#981d40',
    950: '#000000',
  },
}

SCSS

$custom: #981d40;
$custom-light: #bd6774;
$custom-dark: #000000;

JSON

{
  "hex": "#981d40",
  "rgb": {
    "r": 152,
    "g": 29,
    "b": 64
  },
  "hsl": {
    "h": 342.927,
    "s": 67.956,
    "l": 35.49
  },
  "oklch": {
    "l": 0.44984,
    "c": 0.15795,
    "h": 10.5
  },
  "luminance": 0.07924
}

Semantic roles & 50–950 ramp

primary

#981D40

secondary

#50C1A1

accent

#EBB93D

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #981D40

Body copy rendered with the generated semantic roles for this colour.

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