#981B4A#981B4A

#981B4A is a mid, vivid pink. Relative luminance 0.080; OKLCH L 45.1% C 0.162 H 4.7°. Best body text is #FFFFFF at 8.11:1 contrast (WCAG AA passes).

Color values

HEX	#981B4A
RGB	rgb(152, 27, 74)
HSL	hsl(337, 70%, 35%)
HSV	hsv(337, 82%, 60%)
CMYK	cmyk(0%, 82.2%, 51.3%, 40.4%)
CIE-LAB	lab(33.89, 52.60, 4.97)
CIE-LCH	lch(33.89, 52.83, 5.40°)
OKLab	oklab(45.11% 0.1611 0.0132)
OKLCH	oklch(45.11% 0.162 4.7)
XYZ	xyz(14.5782, 7.9557, 7.2452)
Luminance	0.0795 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#981B4A #1B9869

analogous

#981B88 #981B4A #982B1B

triadic

#981B4A #4A981B #1B4A98

tetradic

#981B4A #88981B #1B9869 #2B1B98

square

#981B4A #88981B #1B9869 #2B1B98

split-complementary

#981B4A #1B982B #1B8898

monochromatic

#300917 #641231 #981B4A #CC2463 #E04E85

Accessibility & contrast

On white

8.11

#981B4A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#981B4A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #981B4A

8.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##981B4A	#FFFFFF	#000000	##FFFFFF
##981B4A	1.00	8.11	2.59	8.11
#FFFFFF	8.11	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C404B

Deuteranopia (green-blind)

#5D5847

Tritanopia (blue-blind)

#A60030

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #981b4a;
/* rgb */ color: rgb(152, 27, 74);
/* oklch */ color: oklch(45.1% 0.162 4.7);

Tailwind

colors: {
  custom: {
    50: '#bc667c',
    500: '#981b4a',
    950: '#000000',
  },
}

SCSS

$custom: #981b4a;
$custom-light: #bc667c;
$custom-dark: #000000;

JSON

{
  "hex": "#981b4a",
  "rgb": {
    "r": 152,
    "g": 27,
    "b": 74
  },
  "hsl": {
    "h": 337.44,
    "s": 69.832,
    "l": 35.098
  },
  "oklch": {
    "l": 0.45114,
    "c": 0.16159,
    "h": 4.7
  },
  "luminance": 0.07954
}

Semantic roles & 50–950 ramp

primary

#981B4A

secondary

#4DC296

accent

#EDAA3B

background

#FCF6F7

surface

#F8EBEE

border

#D1C6C9

text

#130709

muted

#827A7B

Preview Lab

Preview with #981B4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →